A Discourse Perspective for Critical Public Relations Research: Life Sciences Network and the Battle for Truth

Motion, Judy; Weaver, C. Kay

doi:10.1207/s1532754xjprr1701_5

Cited by 106 publications

(63 citation statements)

References 1 publication

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“…According to Motion and Weaver (2005), critical approaches to public relations are concerned with power, and in particular how discourses in public relations practice may be explained in relation to broader socio-cultural and political contexts, as well as the professional context (Edwards, 2014).…”

Section: Methodsmentioning

confidence: 99%

Imagining the lives of others: Empathy in public relations

Yeomans

2016

Public Relations Inquiry

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This paper asks how we might theorise empathy in public relations (PR) in the light of a widespread 'turn' towards emotion in the academy, as well as in popular discourse. Two distinct notions of empathy are explored: 'true' empathy as discussed in intercultural communication, is driven by a human concern for the other in order to understand experiences, feelings and situations that may be different from our own; whereas 'instrumental' empathy, reflecting a self orientation, is said to characterise much neoliberal market discourse in which corporations are urged to understand their customers better. Thus, while empathy may seem highly desirable as a means to enter into dialogue with an organisation's publics, particularly during times of social upheaval and crisis, it is important to pay attention to empathy in public relations discourses including whose goals are served by empathetic engagement; and the type(s) of empathy called upon within a PR context. A literature review identified a socio-cultural definition of empathy as 'imaginary effort'. A review of the public relations literature, however, found that while empathy is considered an important principle and personal attribute, notions of empathy, with a few exceptions, are under-explored. Nonfunctionalist, socio-cultural research which examines the meanings that practitioners associate with empathy is distinctly lacking; therefore in order to gain further insight into empathy, two sources of data were explored. The analysis of a popular online practitioner blog showed that other-centred empathic skill is discursively framed as instrumental in achieving clients' business objectives. The analysis of three empathy statements drawn from 12 in-depth interviews with practitioners revealed complex empathic discourse in practitioner-client relationships. While the findings are limited to illustrative analyses only, this paper challenges researchers to develop conceptualisations and perspectives of empathy as imaginary effort in public relations.

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Section: Methodsmentioning

confidence: 99%

Imagining the lives of others: Empathy in public relations

Yeomans

2016

Public Relations Inquiry

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“…Interviews were recorded and transcribed, and participants were offered the opportunity to review and amend the transcript as a member-check to ensure validity (Lincoln & Guba, 1985). The transcripts were analysed for patterns and themes, using constant comparative analysis (Glaser & Strauss, 1967) and a critical approach (Motion & Weaver, 2005). Findings are reported under these themes and sub-themes, using direct quotations from the participants to illustrate their perspectives.…”

Section: Methodsmentioning

confidence: 99%

Industry perceptions of intercultural competence in Singapore and Perth

Fitch

2012

Public Relations Review

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Industry perceptions of intercultural competence in Singapore and PerthThis study investigates public relations practitioner perceptions of intercultural competence i.e. the skills required in an increasingly globalized world. The findings, drawn from analysis of interviews with seventeen practitioners in two cities in Australasia, reveal intercultural competence is perceived as integral to public relations practise, regardless of whether the public relations activity occurs across national borders.Although practitioners value personal attributes such as openness and adaptability, the findings suggests that practitioners require intercultural competence, as procedural knowledge i.e. of specific cultures and as conceptual knowledge i.e. a reflexive and dynamic understanding of culture. More research is needed to understand the relationship between culture and public relations, and industry expectations regarding intercultural competence in an era of globalization.

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“…Para os autores da teoria da excelência, a estrutura do processo comunicacional com os públi-cos deve ser de duplo fluxo (Grunig, 2001), mas esta teoria dominante e as teorias marginais das relações públicas mostram discordâncias relativas à simetria da relação entre as organizações e os públicos. Por exemplo, a teoria crítica advoga que existe hegemonia da organização e que esta tende a fazer prevalecer os seus interesses (L'Etang, 2005;Motion & Weaver, 2005).…”

Section: Relações Públicas: Públicos E Comunidadeunclassified

La voz de la comunidad en la preparación de un megaevento: Río 2016

Sebastião

Lemos

2016

cdi

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El artículo aborda la importancia de la comunidad local en la preparación de megaeventos, tomando el caso de los Juegos Olímpicos de Río de Janeiro en 2016. Para eso, se recurre al e-clipping de noticias de tres periódicos brasileños, de los que se extrae un análisis cuantitativo de los temas abordados y de las voces presentes en las noticias. También se lleva a cabo un análisis cualitativo de las noticias en las que se observa asociación entre protestas y los Juegos Olímpicos de 2016. Como resultado, se detecta la lejanía entre los intereses de la organización del megaevento (dominantes) y los intereses de la comunidad (desvalorizados), además de evidenciarse el rol de los medios en la representación de ambos

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A Discourse Perspective for Critical Public Relations Research: Life Sciences Network and the Battle for Truth

Cited by 106 publications

References 1 publication

Imagining the lives of others: Empathy in public relations

Imagining the lives of others: Empathy in public relations

Industry perceptions of intercultural competence in Singapore and Perth

La voz de la comunidad en la preparación de un megaevento: Río 2016

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