A general model is described for drag wakes in a linearly stratified fluid, based on the selfpreservation of the flow. It is assumed that the buoyancy-controlled self-similar wake expands in the horizontal direction due to turbulent diffusion and in the vertical direction due to viscous diffusion. The mean characteristics of the wake (height, width and velocity defect) are analytically derived and show good agreement with existing data from experimental and numerical results.Moreover, the three regimes previously found in the literature that characterise different dynamical phases of the wake evolution are recovered, and two new regimes are found. The model allows for prediction of characteristic length and velocity scales at the high Reynolds numbers of large-scale applications of geophysical and naval origin.