Please cite this article as: Julianne E. Bierwirth, Katherine N. Oftedal, Gail V. Civille, Jed W. Fahey, Flavor misattribution: a novel approach to improving compliance and blinding in food-based clinical interventions, NFS Journal (2015),
Highlights Taste obscured for a clinical intervention by intentional flavor misattribution A data-guided "masking" carrier complemented broccoli taste and aroma attributes Trained descriptive analysis panelists deconstructed the broccoli sensory profile Panelists matched complementary flavors using a test-retest experimental approach Pineapple, lime, and ginger identified by factor analysis as optimal masking agents
AbstractThe novel strategy of intentional flavor misattribution was employed to develop carrier agents to obscure the taste and aroma of broccoli sprout extracts (BSE). These BSE are being utilized in clinical trials against multiple disease endpoints. A scientifically guided "masking" carrier was developed in order to complement taste and aroma attributes rather than using the "brute force" method of masking which would overload the BSE carrier vehicle with sugar or high-intensity aromatics. To develop this carrier, we implemented sensory evaluation methods, namely trained descriptive analysis panelists, to deconstruct the sensory profile of the BSE, and then using factor-and primary component analyses and a test-retest experimental approach, matched complementary flavors from liquid (juice) based food sources that would be readily available in the cultural context of our clinical sites. Dilute pineapple juice, lime, and ginger were identified as the optimal masking agents. Further development of this concept with an unlimited palate could be used to develop optimal carriers for food product development and/or to refine the approach for clinical trials based upon local taste preferences.