A Study on the temple stay as edutainment-type culture tourism experience products : Case of Gyeongbuk Region

You, Young‐Jun; Chun, Byung-gil

doi:10.21184/jkeia.2011.06.5.2.140

Cited by 2 publications

(9 citation statements)

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“…Temples are associated with wellness, spirituality, and sustainable living (Smith & Puczkó, 2012;You & Chun, 2011). During temple stays tourists can actively experience Buddhism, its lifestyle, rituals, and mysticism.…”

Section: Temple Staymentioning

confidence: 99%

“…You and Chun (2011) stress that temple stays are one of the most experiential tourism products that provides tourists with educational, escapist, esthetic, and entertainment experiences through a unique atmosphere and cultural programs. However, most of the studies of temple stays examine a temple landscaping and its exterior surroundings (Cho, 2005;Heo, 2005;Hong, 2005;Kim, 2005;Kyung, 2005).…”

Section: Temple Staymentioning

confidence: 99%

“…For instance, temples are usually surrounded by a natural environment and are isolated from metropolitan cities and therefore temple stays provide tourists with a refuge from city life, daily life, and routine (You & Chun, 2011). Tourists can actively participate in and immerse themselves in an escape experience and a slow pace of Buddhist life.…”

Section: Experience Economy Theorymentioning

confidence: 99%

“…Tourists can actively participate in and immerse themselves in an escape experience and a slow pace of Buddhist life. Also, while staying at temples tourists can passively appreciate the Buddhist culture and immerse themselves in the beautiful natural environment (You & Chun, 2011) and enjoy an esthetic experience. In addition, temple stay programs offer educational experience through absorption and active participation in cultural activities, such as making lotus flowers, drinking tea with monks, and conversing with them about their spiritual life and relationship with nature (You & Chun, 2011).…”

Section: Experience Economy Theorymentioning

confidence: 99%

“…Contrary to the past when temples were considered as heritage attractions to be protected from tourists, nowadays temples are open to visitors. Visitors to temples can experience the life of Buddhist practitioners and a unique Buddhism atmosphere (You & Chun, 2011), and develop a feeling of wellness and spirituality (Lehto, Brown, Chen, & Morrison, 2006).…”

Section: Introductionmentioning

confidence: 99%

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The Influence of Tourist Experience on Perceived Value and Satisfaction with Temple Stays: The Experience Economy Theory

Song

Lee²,

Park

et al. 2014

Journal of Travel & Tourism Marketing

207

124

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Temple stays are emerging global cultural attractions that provide tourists with unique experiences and influence perceptions of value and satisfaction. This study examines the influence of escape, entertainment, esthetic, and educational experiences on perceptions of functional and emotional values as well as tourist satisfaction with temple stays. The results of the study show that escape and entertainment experiences are important predictors of both functional and emotional values. Esthetic experience influences emotional value, whereas educational experience affects functional value. Both functional and emotional values influence tourist satisfaction. Theoretical and practical implications of the study results are discussed.

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Section: Temple Staymentioning

confidence: 99%

Section: Temple Staymentioning

confidence: 99%

Section: Experience Economy Theorymentioning

confidence: 99%

Section: Experience Economy Theorymentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

See 3 more Smart Citations

The Influence of Tourist Experience on Perceived Value and Satisfaction with Temple Stays: The Experience Economy Theory

Song

Lee²,

Park

et al. 2014

Journal of Travel & Tourism Marketing

207

124

View full text Add to dashboard Cite

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Cocreation of gastronomy experience through cooking classes

Yoo

Park

Cho

2022

IJCHM

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Purpose Following previous research highlighting the importance of gastronomy experience through cooking classes, this study aims to explore the relationships among gastronomy experience, cocreation, experience satisfaction, subjective well-being (SWB) and quality of life (QOL). Design/methodology/approach Data were obtained from domestic tourists who attended the Korean temple food cooking classes. Structural equation modeling (SEM) was used to verify the hypothesized relationships. The degree of cocreation was also tested for its potential moderating role on the relationships between gastronomy experience and experience satisfaction using a multigroup analysis. Findings Results revealed the strong and positive effects of the four dimensions of gastronomy experience on satisfaction. Furthermore, experience satisfaction was found to indirectly influence QOL through SWB. The effects of the education and entertainment experiences on satisfaction were found to be more positive in the high degree of cocreation group compared with the low degree of cocreation group. However, the influence of the escapism experience on satisfaction was greater in those less involved with the cocreated experiential activity. Research limitations/implications Findings may assist tourism marketers and local stakeholders to better understand the nature of gastronomy experiences and the importance of cocreation when designing and promoting gastronomy tourism experiences. Originality/value This study introduced an integrative framework that provides a better knowledge of the cocreated experience in the context of gastronomy tourism, and this model may be useful in designing impactful gastronomy experiences that lead to true value cocreation and consequently enhancing QOL.

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A Study on the temple stay as edutainment-type culture tourism experience products : Case of Gyeongbuk Region

Cited by 2 publications

References 0 publications

The Influence of Tourist Experience on Perceived Value and Satisfaction with Temple Stays: The Experience Economy Theory

The Influence of Tourist Experience on Perceived Value and Satisfaction with Temple Stays: The Experience Economy Theory

Cocreation of gastronomy experience through cooking classes

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