“…Since strategic actors aim to influence journalistic sense-making (Boyle & Mower, 2018), the process of building a media frame lies on a “continuum between frame setting and frame sending” (Brüggemann, 2014, p. 64). At the same time, news media tend to reflect the perspectives of those who hold dominant positions in society, such as politicians, ambassadors and business leaders (e.g., Corcoran & Fahy, 2009; Matthews, 2020), who aim to “push their views in a way that forges the audience’s perceptions and responsibility assignments of social problems” (Chang & Lee, 2020, p. 94). Accordingly, this study highlights a complicated frame-building process, which manifests itself through the delicate tensions between various agents.…”