“…Non-whites, for their part, may under-represent their true support when asked directly, by fear of being judged as unconcerned about questions of merit and fairness. When social desirability bias is expected, scholars have frequently adopted indirect measures of attitudes like the list and endorsement experiments to circumvent this social desirability bias in attitude report (Kim & Kim, 2016;Sniderman & Grob, 1996;Vidigal, 2018). Turgeon, Chaves and Wives (2014), for example, used a list experiment to measure attitudes about racial quotas in university admissions in Brazil.…”