“…A number of studies have indicated that enjoyment is a particularly powerful predictor of use decision for technologies such as Facebook (Quan-Haase and Young, 2010), Sina Weibo (Wang et al, 2016), mass media (Nabi and Krcmar, 2004; Ledbetter et al, 2016), the telephone (O’Keefe and Sulanowski, 1995), websites (Van der Heijden, 2003), online shopping (Childers et al, 2001), and social networking sites (Chuang et al, 2017). Although we found no research on mobile video calling use acceptance in terms of perceived enjoyment, some previous studies have addressed the issue for other interpersonal communication media or technologies, such as instant messaging (Li et al, 2005; Lu and Xu, 2006). Several theoretical perspectives assert that enjoyment “might be the most basic motivation to consume any communication media” (Sherry, 2004; Griffin et al, 2015).…”