1932
DOI: 10.1037/h0074217
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An experimental study of vividness in learning and retention.

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Cited by 19 publications
(5 citation statements)
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“…This result is consistent with research on the von Restorff effect, in which isolating a single item in the middle of the list by making it surprising or incongruous improves recall for that item (Wallace, 1965). Although most research on the von Restorff effect has manipulated stimulus color (Wallace, 1965), distinctive size has also been shown to produce an effect (e.g., Gumenik & Levitt, 1968;van Buskirk, 1932).…”
Section: Resultssupporting
confidence: 76%
“…This result is consistent with research on the von Restorff effect, in which isolating a single item in the middle of the list by making it surprising or incongruous improves recall for that item (Wallace, 1965). Although most research on the von Restorff effect has manipulated stimulus color (Wallace, 1965), distinctive size has also been shown to produce an effect (e.g., Gumenik & Levitt, 1968;van Buskirk, 1932).…”
Section: Resultssupporting
confidence: 76%
“…In fact, worth-while studies might be made of the recall of license numbers according to the Iowa plan of county designations for comparison with the results where no groupings are provided. That the element of complexity may be reduced by graphic aids such as color and size was shown by Van Buskirk's study (47). This experimenter found vivid presentations to have memory persistence for difficult material.…”
Section: Complexity Of Items Observedmentioning
confidence: 91%
“…The overlap between consciousness and mental imag* is even lower at nine documents. The first publications mentioning "vividness" in the title were both published in the Journal of Experimental Psychology in 1929 [7] and 1932 [8]. With the exception of five other early works in in the 1940s and 1950s, the concept only starts to become relevant in the late 1960s.…”
Section: Analysis Of Title Termsmentioning
confidence: 99%