A novel approach is proposed in this paper to solve multi-objective dynamic reactive power and voltage control (Volt/VAR control, VVC). The method is able to attain the Pareto-optimal solutions, based on the day-ahead load forecast, for the VVC considering reducing daily power loss, enhancing voltage profile and optimizing dispatch schedules for on-load tap changer (OLTC) and shunt capacitor switching, which will provide decision maker more options to schedule the dynamic VVC. This approach is simulated in IEEE14 buses system and IEEE30 buses system, and the results are encouraging with respect to performance in dynamic reactive power control. Moreover, the application in an actual distribution system verifies its effectiveness further.