An Overview of Geographical Indication in Jammu &amp; Kashmir

Saqib, Natasha; Sultan, Abid

doi:10.15373/2249555x/apr2013/99

Cited by 2 publications

(2 citation statements)

References 3 publications

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“…To deal with the emerging problem of genericide, a system that could provide an identity of their own to original indigenous products would be useful. When it comes to products that are indigenous to a region, Geographical Indication has become a cornerstone of intellectual property protection in the recent past (Saqib & Sultan, 2013 ). Geographical Indications are used to identify goods as originating from a specific region or geography.…”

Section: Discussionmentioning

confidence: 99%

“…GI can also help establish a brand image. Saqib and Sultan ( 2013 ) believed that in absence of an established brand identity, GI can give a small business the identity it requires to be able to compete and succeed. A study analyzing the regional impacts of GI using the case study of ‘Boseong’ green tea found that GI enhanced the image of the product, and led to increased demand and production (Suh & MacPherson, 2007 ).…”

Section: Discussionmentioning

confidence: 99%

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Can the Arts and Crafts Sector in India be Sustainable: A Grounded Theory Approach to Mapping Challenges and Proposing Solutions

Khan

2022

JGBC

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The demand and market for indigenous art, craft and handloom products in India have witnessed a massive decline in recent years. The growing popularity of machine-made products through online retail and a lack of monitoring for product quality led to genericide in the arts and crafts sector, which is detrimental to the indigenous and traditional handicraft businesses. India’s sub-optimal performance in competitiveness factors such as basic infrastructure, intellectual property rights, education and broadband adoption not only bring down revenues for indigenous artists and crafts people but also lower consumer demand due to a lack of trust in the product as well. Drawing on constructivist grounded theory, this paper identifies challenges facing indigenous art and craft sellers and proposes measures to ensure the sustainability of this sector. The paper also finds that Genericide is not only having an adverse economic impact on the sector but also affecting the brand image of Indian Indigenous Arts and Crafts. Geographical Indication is proposed as a possible way to create a differentiation between indigenous products and generic products to counter Genericide and check the growing hyper-competition. A system for quality management is suggested to ensure Geographical Indication products stand out and win consumer trust. Supplementary Information The online version contains supplementary material available at 10.1007/s42943-022-00065-9.

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Section: Discussionmentioning

confidence: 99%

Section: Discussionmentioning

confidence: 99%

Can the Arts and Crafts Sector in India be Sustainable: A Grounded Theory Approach to Mapping Challenges and Proposing Solutions

Khan

2022

JGBC

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A study on branding of handicraft through Geographic indication with reference to Kashmir

Bhat

Singh

2019

IJBMR

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Handicraft activities occupy an important position in the economic structure of J&K State. Being environment friendly, these activities are best suited to the state as they are more labour intensive and less capital intensive in nature, thus having scope for employment generation at a large scale. The Kashmir handicraft products have earned worldwide fame for their attractive designs, functional utility and high quality craftsmanship. However this sector has suffered a lot due to unorganized market Lack of skilled workers new technology and absence of brand image. So in order to improve the production and branding of handicraft Geographical Indication is needed. Geographical Indication (GI) identifies a good/product as originating in a particular region, where a particular quality of the good is attributable to its place of origin. GI will help Jammu and Kashmir producers differentiate the uniqueness of the products from similar competing products, establish brand and goodwill of local products, fetch premium price for such products, and increase sales/export by protecting reputation of the products. The essence of GIs is that specific geographic locations yield product qualities that cannot be replicated elsewhere. GI-registered product is produced using the GI technology. The purpose of this paper is to investigate the status of the geographical indication in the state of Jammu and Kashmir as well as its prospect. The state has so far brought six of its ethnic and region specific products under geographical indication. All of these products belong to only one product category i.e. Handicrafts. The state has huge panorama of using geographical indication for its unique and famous ethnic and region specific products. However, lack of knowledge about intellectual property rights is not giving proper value and recognition to the geographical indication in the state.

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An Overview of Geographical Indication in Jammu & Kashmir

Cited by 2 publications

References 3 publications

Can the Arts and Crafts Sector in India be Sustainable: A Grounded Theory Approach to Mapping Challenges and Proposing Solutions

Can the Arts and Crafts Sector in India be Sustainable: A Grounded Theory Approach to Mapping Challenges and Proposing Solutions

A study on branding of handicraft through Geographic indication with reference to Kashmir

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