Analisa Trafik Pengunjung Website dalam Pengembangan UI dan UX

Raafi'udin, Ridwan; Hananto, Bayu; Dewi, Catur Nugrahaeni Puspita

doi:10.52958/iftk.v15i2.1419

Cited by 3 publications

(4 citation statements)

References 1 publication

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“…Perkembangan teknologi inf ormasi dan juga komunikasi mengiringkan para pengguna untuk selalu memutakhirkan penerapan teknologinya demi meningkatkan kualitas dari bidang-bidang yang mereka lakukan. [1] Hampir pada sebagian besar masyarakat di dunia dalam berbagai kalangan sangat memerlukan teknologi untuk mengembangkan bidang mereka. Terutama pada bidang bisnis yang sedang maraknya berkembang dan penuh persaingan di zaman ini.…”

Section: Latar Belakangunclassified

Untitled

Saraswati,

Putra

2024

JLK

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In a world driven by advances in technology, society uses technology more than ever to help support them in many ways. A few of the common ones are to have a business with information systems offline to help achieve their business goals and to have a website so that their business would have a presence online and can be reached globally by the international audience. With every aspect of modern technology, be it offline or online, the user interface and user experience play a critical role in how the new technology can be usable and adaptable by users of businesses, and their customers. In the online space, the user experience should be perfected in order to make the website more valuable, accessible, usable, desirable, trustable, and credible to help the user feel more comfortable using the website. This journal will cover how Google analytics can be used to optimize the user experience (UX) to increase the conversion of a website. In order to analyze & enhance the UI and UX of a website, one needs to use both a heuristic approach or known as the rule of thumb approach coupled with a data analysis/data-driven approach. For the data analysis approach to work we would need to sample user traffic data of the website, and identify behavior trends, findings and make conclusions. There are many ways to attract user traffic to a website. Email channel, direct, organic social, organic search, paid search, and paid social are just a few of those many ways. The fastest way out of these options would be to attack traffic via ads placements or paid search ads and paid social ads which can be used as a source of the traffic for the data analyses to function. that will be covered in this study. Once traffic is available, Google Analytics can be used to analyze traffic in order to improve the user experience of the website. This journal has proven that google analytics can help the business to optimize the UX of our website. The goal of this business is to get the user to click the WhatsApp button and communicate with the owner. We get 11 users that click the WhatsApp button in January which is before the website UX is upgraded, 16 users in February when the new version design is launched, and the new one in March which has 25 users clicking the WhatsApp button on the website. This has been proven that the conversion rate of users clicking the WhatsApp button after the UX design has been launched is higher than before the website used the UX design.

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Section: Latar Belakangunclassified

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Saraswati,

Putra

2024

JLK

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“…By analyzing the predetermined problem, it is hoped that the problem can be understood properly [19]. Web analysis is often used as part of customer relationship management analysis (CRM analytics) [20].…”

Section: Problem Analysismentioning

confidence: 99%

“…The Human-Centered Design method is an approach method in developing and designing a system that focuses on users according to aspects of the needs and habits of users. Difficulty in accessing information on the website is a problem faced by users and in terms of visual the website cannot be responsive when accessed via mobile [20].…”

Section: Final Evaluationmentioning

confidence: 99%

Village Activity Management Information System with Mobile-Responsive User Interface Design and Usability Test

Kurniawan,

Putra,

Wadisman

2023

sitekin

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The village is a small part of the city that manages and regulates the governance system in a smaller scope. In carrying out its work, the village has structured activities in realizing the results of these activities. Village activities include several parts. Activities are often carried out in the village both related to the village office, employees and activities related to the community. So that village activities can be monitored properly and can also be seen directly by the community, this activity needs to be informed to the community through an information system or website that can be accessed directly by the wider community. The current village activity management system still uses a manual system and is not optimal. This research aims to build a village activity management information system design that is responsive to mobile which can provide information about activities carried out through the village office to the general public who live around the village or in other areas. Activity information will be managed by the village office admin directly so that they can read or follow up on feedback given by the community on village activities that have been, are being or will be taking place. The information system that is built is expected to be able to assist the village office in carrying out existing activities in the village of Klambir Lima Gardens so that it can be carried out to improve the quality of subsequent activities

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“…Menggunakan google form. Dapat diketahui pertanyaan kepada mahasiswa, dosen dan umum secara acak, jumlah sampel untuk pengisian kuesioner adalah 100 orang [17], [18]. Tabel 6. menunjukkan bahwa variabel usability quality yang dimiliki, presentase terbesar berada pada skore 3 atau netral sebesar 22% dan setuju pada skore 4 sebesar 54,75% (total 76,75%), hal ini dapat disimpulkan bahwa pengguna website menyetujui pernyataan kuesioner usability quality dengan baik..…”

Section: Respon Kuesionerunclassified

Analisis User Experience Pada Website Universitas Teknologi Sumbawa Menggunakan Metode Webqual

W¹,

Susanto²,

Yuliadi³

et al. 2022

bits

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Sumbawa University of Technology (UTS) is one of the educational institutions that utilize website technology in educational institutions. The Sumbawa University of Technology website, it can make it easier for the public to get information. User experience analysis on the Sumbawa University of Technology website to be able to find out the usefulness of the product or UX display that is applied in serving users. The purpose of this research is that the Sumbawa University of Technology website can make it easier for the UTS campus community and the public to get the important and latest information from the Sumbawa Technological University, and the campus can also know how users respond to the content or appearance of the UTS website. From the results of the questionnaire that has been conducted by researchers, more respondents chose "Neutral" and "Agree", because the response was good, there was no change in the UX appearance

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Analisa Trafik Pengunjung Website dalam Pengembangan UI dan UX

Cited by 3 publications

References 1 publication

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Village Activity Management Information System with Mobile-Responsive User Interface Design and Usability Test

Analisis User Experience Pada Website Universitas Teknologi Sumbawa Menggunakan Metode Webqual

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