2020
DOI: 10.37366/jespb.v5i01.85
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Analisis Faktor-Faktor Yang Mempengaruhi Keengganan Menabung Di Bank Syariah

Abstract: Penelitian ini bertujuan untuk mengetahui faktor-faktor utama yang mempengaruhi keengganan masyarakat cikarang selatan untuk menabung di bank syariah. Hasil penelitian menunjukkan bahwa faktor-faktor yang mempengaruhi keengganan  masyarakat dalam menabung di Bank Syariah di kecamatan Cikarang Selatan yaitu: faktor performa; faktor produk; faktor pelayanan; dan faktor pemasaran. Hasil penelitian tersebut berdasarkan hasil olah data dari tujuh desa yang ada di kecamatan Cikarang Selatan.

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“…Market share is the portion of total sales or revenue that a company holds within a specific industry or market [11]. Market share represents the portion of a product's sales that can be controlled by the industry [12]. Market share is influenced by consumer supply and demand for a product.…”
Section: Introductionmentioning
confidence: 99%
“…Market share is the portion of total sales or revenue that a company holds within a specific industry or market [11]. Market share represents the portion of a product's sales that can be controlled by the industry [12]. Market share is influenced by consumer supply and demand for a product.…”
Section: Introductionmentioning
confidence: 99%