Animation Special Effects Production Method and Art Color Research Based on Visual Communication Design

Abstract

In the context of social informatization, the continuous progress of information technology has promoted the emergence and rapid development of new media. In recent years, the interaction between the design of visual communication and the increasingly popular virtual reality, special effects, and animation has constituted a new way of media communication. In the process of producing special effects of interactive animation, in order to improve the visibility of visual communication design works and achieve excellent information transmission effects, it is necessary to utilize many advanced science and technology methods such as visual communication design. This article, firstly, introduces the visual communication design technology, analyzes and introduces the animation special effects design technology, and then investigates and analyzes the application of visual communication design in real life. Experiments in this article show that animation special effects production based on visual communication design can not only save development companies at least 5% of development costs but also attract 15% of the younger age groups. The most important thing is to better promote the spread of animation film and television works.

Evaluating Users’ Emotional Experience in Mobile Libraries: An Emotional Model Based on the Pleasure-Arousal-Dominance Emotion Model and the Five Factor Model

“…Second, with the emotion scores, we could evaluate this mobile application’s user interface, interaction quality, and service environment. In specific, user interface reflects the esthetics and convenience of the web design, including the layout, readability, color scheme, font size, line spacing, logos, navigation bar and multimedia ( Walia et al, 2016 ; Cheung et al, 2017 ; Koranteng et al, 2021 ; Liu, 2022 ; Zhao and Huang, 2022 ). This study shows that the esthetics and convenience of the mobile library application have done a good job attracting users’ attention, but they failed to provide users with a happy experience.…”

The Use of Digital Media Arts in Animation Filmmaking in the Age of Digital Intelligence

“…At the same time, with the rapid development of computer technology, computer software is constantly updated, and the speed of the dissemination of film and television products is getting faster and faster [9]. There are differences between digital media art and film and television animation, mainly reflected in that digital media art contains a wider range of content, while film and television animation content in the font expression and animation content is less.…”

An innovative development model for combining visual communication and art design based on the integration of multilevel features

“…In order to improve the information transmission effect of visual communication design, communication technology is added on the basis of visual design, and visual communication design technology is applied to the design of animation special effects. Through empirical experiments, the application of visual communication design in real life is analyzed, and the animation features produced by using this technology can save development costs and promote the dissemination of animation film and television works [10]. Gao, Y.…”