Applying Mobile Technology for Developing Cultural and Creative Products in Tourism: A Case Study on The Forbidden City

Zhang, Lu; Zhang, Chi; Shi, Meiyu

doi:10.1109/qrs-c51114.2020.00095

Cited by 10 publications

(4 citation statements)

References 10 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…It can be seen from Figure 5 that although different patients exercise for residents, they will have different physical problems and injuries, which make them unable to exercise on time [ 25 ]. This study found that all residents will recover to varying degrees after a short rest.…”

Section: The Results and Analysismentioning

confidence: 99%

[Retracted] The Impact of Cultural Creative Product Design for Sport Events on the Residents’ Fitness

Liu

2022

Journal of Environmental and Public Health

View full text Add to dashboard Cite

Cultural and creative product design of sports events is an important part of sports industry, which can improve the economic benefits of sports industry. Based on this background, this paper puts forward a regression analysis method to deeply analyze the design of cultural and creative products in sports events, aiming at driving the healthy development of residents and improving their health levels. First of all, 620 residents were randomly divided into a control group and an observation group to compare natural characteristics, historical characteristics, folk crafts, regional culture, and other indicators. Then, find out the factors with significant differences, and carry out regression analysis to provide corresponding measures for the design of cultural and creative products in sports events. The results show that the main influencing factors of creative product design are natural characteristics, historical characteristics, folk crafts, regional culture, and promotion effect, and each index has a significant impact on residents’ fitness, and there are significant differences. Therefore, all regions should improve the design level of sports events, bring through the development of residents’ fitness industry, and effectively guide residents’ fitness.

show abstract

Section: The Results and Analysismentioning

confidence: 99%

[Retracted] The Impact of Cultural Creative Product Design for Sport Events on the Residents’ Fitness

Liu

2022

Journal of Environmental and Public Health

View full text Add to dashboard Cite

show abstract

“…The symbolic system of symbols, as a system of meaning, comprises symbolic carriers, symbolic rules, and symbolic meanings. Traditional cultural symbols serve as carriers that showcase the connotation and artistic conception of a culture through products, making them increasingly popular among consumers, especially the younger generation [45]. Cultural sentiment is one of the factors driving consumer enthusiasm for locally produced goods with quality and connotation.…”

Section: The Impact Of Traditional Cultural Symbol Metaphor Design On...mentioning

confidence: 99%

Research on consumers’ purchase intention of cultural and creative products—Metaphor design based on traditional cultural symbols

Liu,

Zhao

2024

PLoS ONE

View full text Add to dashboard Cite

Chinese traditional cultural symbols possess great aesthetic and cultural value, and are widely utilized in product design. In this study, we explore the relationship between metaphor design based on traditional cultural symbols, customer experience and cultural identity, and further estimate how these three variables stimulate consumers’ perceived value to generate consumers’ purchase intention. Based on existing traditional cultural literature and Stimulus-organism-response theory (SOR), we proposed a theoretical research model to characterize the relationship among metaphor design based on traditional cultural symbols, customer experience, cultural identity, perceived value and consumers’ purchase intention. A research survey was conducted and 262 questionnaires were collected in total with 241 valid. We used Smart PLS graph version 3.0 for data analysis. Results indicate that the cognition of metaphor design based on traditional cultural symbols and customer experience has a direct and significant impact on the emotional value thereby, eliciting consumers’ purchase intention, metaphor design based on traditional cultural symbols is directly and indirectly (i.e., through customer experience or perceived value) positively associated with consumers’ purchase intention, also customer experience is directly and indirectly (i.e., through perceived value) associated with consumer purchase intention, cultural identity mediates the indirect effect of customer experience and perceived value on purchase intention, the moderating role of cultural identity between customer experience and perceived value is not significant. Our findings help to expand the existing literature on consumer purchase intentions by rationally using traditional cultural symbols in the product metaphor design.

show abstract

“…Sumber daya budaya dapat didefinisikan sebagai setiap fitur budaya, berwujud (materi) atau tidak berwujud (non-materi), yang tersedia dalam suatu negara, wilayah atau wilayah, yang memberikan kontribusi positif bagi pariwisata budaya (Lvanovic, 2008). Sumber daya tersebut bukanlah komoditas wisata budaya kecuali jika mereka mengubah dirinya menjadi produk yang dapat dikonsumsi oleh wisatawan (Zhang, 2011) karena, dalam konsep pemasaran, produk dianggap sebagai segala sesuatu yang dapat ditawarkan ke pasar untuk diperhatikan, diperoleh, digunakan atau dikonsumsi,yang mungkin memuaskan keinginan atau kebutuhan (Kotler et al, 1999). Oleh karena itu, ketika budaya sebagai produk dibawa ke dalam transaksi di pasar, maka produk tersebut akan berguna untuk menganalisis apa yang ditransfer ke konsumen oleh penjual (Maccarrone-Eaglen, 2009).…”

Section: Hasil Dan Pembahasanunclassified

Pengembangan Motif Batik Untuk Meningkatkan Awareness Wisatawan Pada Tanjung Lesung

Chairy

Tunjungsari

Selamat

et al. 2022

JMIEB

View full text Add to dashboard Cite

Kawasan Tanjung Lesung sebagai salah satu destinasi yang menjadi prioritas pengembangan pariwisata Indonesia, saat ini Kawasan Tanjung Lesung mulai menjalankan berbagai strategi untuk meningkatkan jumlah kunjungan wisatawan untuk dapat pulih kembali. Studi pendahuluan di tahun 2021 diketahui bahwa tingkat awareness wisatawan domestik akan Kawasan Tanjung Lesung relative masih rendah. Penelitian ini bertujuan untuk menciptakan suatu produk yang mampu membantu meningkatkan awareness wisatawan. Sebagai upaya untuk meningkatkan awareness wisatawan maka dalam penelitian ini dikembangkan motif batik sebagai produk khas daerah yang memiliki keunikan budaya, mengandung unsur sejarah serta merupakan warisan budaya Indonesia. Pengembangan motif batik dilakukan dengan mengumpulkan data baik melalui survey maupun in-depth interview dengan beberapa narasumber terkait seperti masyarakat lokal, ahli budaya, wisatawan, serta pengusaha. Dari hasil penelitian ditemukan bahwa motif yang mewakili daerah Tanjung Lesung salah satunya adalah badak bercula satu. Motif ini sudah banyak juga digunakan oleh produsen-produsen batik di daerah Tanjung Lesung. Berdasarkan hasil survey diperoleh kesimpulan bahwa motif yang dapat dikembangkan salah satunya adalah motif yang menonjolkan ciri khas daerah serta tren yang sedang berkembang saat ini. Karena penelitian ini dilakukan pada masa industri pariwisata tengah berusaha bangkit kembali dari pandemi COVID-19 maka dibuatlah desain yang mengkombinasikan badak bercula satu dengan motif bentuk virus COVID-19. Hasil penelitian ini memperluas pengetahuan dalam bidang ilmu pemasaran, khususnya dalam topik pemasaran destinasi dan peran budaya dalam membentuk awareness wisatawan. Penelitian ini juga berkontribusi dalam pengembangan produk yang mampu membantu meningkatkan awareness sebuah destinasi wisata, dalam hal ini melalui penggunaan motif batik khas yang mencirikan destinasi tersebut. The Tanjung Lesung area is a destination that is a priority for Indonesia's tourism development. Currently, the Tanjung Lesung area is starting to implement various strategies to increase the number of tourist visits to recover. Preliminary studies in 2021 note that the level of awareness of domestic tourists about the Tanjung Lesung area is still relatively low. This research aims to create a product that can help increase tourist awareness. To raise tourist awareness, this study developed batik motifs as a regionally unique product with cultural uniqueness, historical elements, and Indonesian cultural heritage. The development of batik motifs is carried out by collecting data through surveys and in-depth interviews. The study shows that batik motif that represents Tanjung Lesung is the one-horned rhinoceros. Based on the survey results, it was concluded that one of the motifs that can be developed is a motif that features regional characteristics and trends. Because this research was conducted when the tourism industry was trying to revive from the COVID-19 pandemic, a design which combine the one-horned rhinoceros with the motif of the COVID-19 virus shape was created. The results of this study expand knowledge in the field of marketing science, especially on the topic of destination marketing and the role of culture in shaping tourist awareness. This research also contributes to developing products that can help increase awareness of a tourist destination, in this case, through the use of distinctive batik motifs that represents the destination.

show abstract

Applying Mobile Technology for Developing Cultural and Creative Products in Tourism: A Case Study on The Forbidden City

Cited by 10 publications

References 10 publications

[Retracted] The Impact of Cultural Creative Product Design for Sport Events on the Residents’ Fitness

[Retracted] The Impact of Cultural Creative Product Design for Sport Events on the Residents’ Fitness

Research on consumers’ purchase intention of cultural and creative products—Metaphor design based on traditional cultural symbols

Pengembangan Motif Batik Untuk Meningkatkan Awareness Wisatawan Pada Tanjung Lesung

Contact Info

Product

Resources

About