“…In this method, colloidal AuNRs were prepared by adding the Au seeds into an Au + growth solution, reduced from Au 3+ by ascorbic acid (AA), in the presence of a soft‐template (cetyltrimethylammonium bromide, CTAB). Many modifications of this two‐step recipe have been carried out, to produce AuNRs with higher monodispersity and improved tunability of the LSPR; they can be classified into two general categories: 1) Regulation of growth kinetics, including adjusting pH, temperature, and using an alternative reducing agent (e.g., hydroquinone (HQ), dopamine, etc. ); 2) Modification of the CTAB template using Hofmeister salts, aromatic additives, gemini, or binary surfactant, etc.…”