“…The role of BDACs in enhancing incremental innovation capabilities can be discerned in several examples, such as alterations to products and services (Y. Wang, Kung and Byrd, ), personalization of offered marketing approaches and services (Buettner, ; Xu, Frankwick and Ramirez, ), changes in client interfaces (Lehrer et al ., ), improved efficiency in supply chain management methods (Waller and Fawcett, ), as well as modified means of system risk analysis and fault detection (Hu et al ., ). Similarly, several examples of enhanced radical innovation capabilities are described in the literature, including the development of novel products, such as that of personalized medicine, that integrate systems biology such as genomics with electronic health record data to provide more effective treatments (Alyass, Turcotte and Meyre, ), new services such as adaptive learning systems that build on a broad range of data and interactions of users with their learning environments (Maseleno et al ., ), and developing new processes such as that of decision‐aiding tools for detection, characterization and monitoring of diseases in image‐recognition tasks related to radiology, for instance (Hosny et al ., ).…”