Assessment of the Pharmaceutical Industry and Manufacture Pharmacies Cooperation Potential in the Ural Federal District

Abstract

The article presents the results of an analysis of the expanding the Ural pharmaceutical enterprises substances portfolio feasibility to form a basis for resource cooperation within the pharmaceutical industry, aimed at a coordinated increase in the production pharmacies and pharmaceutical plants competitiveness in the Ural Federal District The expediency of developing program measures to increase the competitiveness of Ural industrial pharmacies to reduce the cost intensity of extemporal formulations by modifying the supply channels of substances within the Ural Federal District is determined. A method for the assortment basis of integrative commercial processes between the subjects of production and manufacture of medicines in the Ural Federal District determining is proposed and tested. The method is based on three criteria of expediency: assortment, economic potential, and market parity potential criteria. The main product trends for entering into direct contracts with manufacturers of substances were determined. The article shows the organizational, pharmaceutical and economic prerequisites for creating a single commercial information and communication platform for operational interaction between Ural pharmaceutical substance manufacturers and the segment of production pharmacies in the Ural Federal District.