“…Their poor chemical stability, permeability in vivo, aqueous solubility, and high first‐pass metabolism have been indicated as the potential factors contributing to its poor bioavailability overall (Parikh, Kathawala, Song, Zhou, & Garg, ). Thus, a series of synthetic modification, phosphatidylcholine formulations, lipid complexes, solid dispersions, prodrugs, microspheres, analogues, derivatives, and nanoscale formulations, to curcumin have been intensively studied in order to develop a molecule with enhanced bioactivities (Markatou et al, ; Paradkar, Ambike, Jadhav, & Mahadik, ; Sivasami & Hemalatha, ). Currently, there are many different proposed strategies regarding synthetically improving its stability and activity; from side chain and diketone transformations to alkyl and alkenyl functionalization on C‐4, many have been reported (Gyuris et al, ) to ultimately create curcumin analogues such as C66 (Y. Wang et al, ), CA15 (J. Chen, Zhang, et al, ), A13 (Revalde et al, ), and NCB‐02 (Usharani, Mateen, Naidu, Raju, & Chandra, ).…”