Britain in bloom? A study into Chinese tourists’ experience

Abstract

Purpose: The purpose of this study is to examine Chinese tourists' experience of Britain based on a conceptual model of tourist satisfaction and destination loyalty, and to identify key issues that tourism organisations could address to provide an excellent experience for Chinese tourists. Practical implications:There are two key challenges for British destination tourism managers: a) to maintain the current quality levels in the attributes that generate tourist satisfaction; and b) to concentrate on improving attributes with low performance ratings such as shopping, food and drink, accommodation, entertainment and night life. As the characteristics of Chinese tourists are culture-specific rather than destination-specific, tourism managers in other European destinations may find these recommendations useful too.Originality/value: This is one of the first studies to examine Chinese tourists' experience of a European destination. The results reveal unique characteristics of Chinese tourist requirements, which provide useful implications for tourism organisations to adapt their service strategies to better cater to this growing group of travellers.

Impact of store-attributes on food and grocery shopping behavior: insights from an emerging market context

“…From a learning perspective, evolving retail formats for today's tech-savvy customers that affect shopping behaviour across countries is a call for more academic pursuit to examine attributes that create excellent shopping experiences especially in cross-border destinations (Lin et al, 2015), and additional research on importance ratings of attributes (e.g. Nilsson, 2015b) would help to learn on attributes that are important to consumers.…”

“…Prior studies have brought out variations in consumer purchase behaviors in developed vis-a-vis emerging markets (Kumar et al, 2009;Lin et al, 2015;Roberts et al, 2015). Although differences are seen in the consumer needs and solutions in the developed markets, the diversity and fragmentation across emerging markets reveal multi-faceted differences spanning across education, income, religion, literacy, market access, currency, government and regulation, infrastructure, logistics, availability of technology, etc., which have significant management implications owing to variations in customer resources, preferences, and behaviors, across regions (Roberts et al, 2015).…”

The effects of socio-political context on Tourism

“…Therefore, individual backgrounds and experiences create a unique tourist focus that influences the perceptions of culturally diverse visitors. In a study of Chinese tourists to the UK, Lin et al (2015) found that the Chinese tourists are influenced by culture-specific rather than destination-specific factors. Similar results were obtained by Kapiki et al (2015), who studied Chinese tourists to Greece.…”

Navigating through the complex transport system: A heuristic approach for city tourism recommendation

“…Accessibility or transport infrastructure is one of the crucial destination factors that drive tourist satisfaction and loyalty (Chi & Qu, 2008;Forgas-Coll et al, 2012;Lin, He, & Vlachos Ilias, 2015;Lin, Vlachos, & Ollier, 2018). To access their points of interest within a city destination, tourists may need to navigate through a complex system of different modes of transport, such as metro, light railway, and bus within a city destination (Albalate & Bel, 2010).…”