Personalized recommendation technology in Ecommerce is widespread to solve the problem of product information overload. However, with the further growth of the number of E-commerce users and products, the original recommendation algorithms and systems will face several new challenges: (1) to model user's interests more accurately; (2) to provide more diverse recommendation modes; and (3) to support large-scale expansion. To address these challenges, from the actual demands of E-commerce applications (as Made-inChina website), a personalized hybrid recommendation system, which can support massive data set, is designed and implemented in this paper by using Cloud technology. Hereinto, the recommendation algorithms are designed based on a novel user interesting model for different scenarios; and the massive data parallel processing techniques in Cloud computing is utilized to realize the effective execution of recommendation algorithms. Finally, several experiments are presented to highlight the system performance. (1) to model user's interests more accurately; (2) to provide more diverse recommendation modes; and (3) to support large-scale expansion. To address these challenges, from the actual demands of E-commerce applications (as Made-in-China website), a personalized hybrid recommendation system, which can support massive data set, is designed and implemented in this paper by using Cloud technology. There are three parts of this paper, the first part is to introduce the recommendation algorithms which are designed for different demands; In the second part, the massive data parallel processing techniques in Cloud computing is utilized to realize the effective execution of recommendation algorithms; At last, the real personalized hybrid recommendation system and relevant algorithms have been implemented and deployed upon SEUCloud Platform, then several experiments are presented to highlight the system performance.