“…More upstream positions in the food supply chain, such as producers, are better able to gather information at the supplier side, whereas more downstream positions, like wholesalers and retailers, are more able to get information at the consumer end since they have more (in)direct contact with the consumer. Empirical research into SMEs indicates that more collaboration and information sharing occur towards the downstream end of the supply chain, whereas only few upstream actors appear to manage and share adequate information, resulting in increased supply chain risks (Kusmantini, Satmoko, Pratiwi, & Kurniawati, 2020;Papakiriakopoulos & K�, 2010). According to marketing theory, the exact food supply chain position relates to the cause of various uncertainties that disrupt information flows, values, and processing between actors (Johnson, 1999;Konieczna, 2018;Miller, 1987;Miller, 1988;Lo, 2013).…”