2012 16th International Conference on Intelligence in Next Generation Networks 2012
DOI: 10.1109/icin.2012.6376022
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Business models for the mobile application market from a developer's viewpoint

Abstract: Abstract-Attracted by impressive cash flows and success stories, mobile application developers are trying to penetrate the mobile application market more than ever. Despite this increasing interest, the market configuration is certainly not always clear, let alone how to formulate an optimal business and revenue model from a developer's or provider's viewpoint. Based on case study research, we identified business model characteristics and several revenue models for a mobile application provider. In addition to… Show more

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Cited by 5 publications
(3 citation statements)
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“…WhatsApp groups facilitate communication, encourage socializing, and foster sharing among students (Seufert et al, 2016;Vannieuwenborg et al, 2012). WhatsApp also supports vocabulary learning (Agir, 2014).…”
Section: Discussionmentioning
confidence: 99%
“…WhatsApp groups facilitate communication, encourage socializing, and foster sharing among students (Seufert et al, 2016;Vannieuwenborg et al, 2012). WhatsApp also supports vocabulary learning (Agir, 2014).…”
Section: Discussionmentioning
confidence: 99%
“…Another work encompasses business models for the mobile application market from a developer's point of view, it emphasizes on the elements of the business model of a mobile application developer [22]. In [23], the authors have described the implications that different market and technology trends have on the mobile application development market.…”
Section: State Of the Artmentioning
confidence: 99%
“…The development of mobile based applications now provides more benefit to developers when viewed from the business perspective [1]. The paradigm of open-based mobile operating systems and the support of a free license on mobile Software Development Kit (SDK) that allows developers to create an application more easily and fast as well as marketing support that provide developers to sell the applications through the app-market have increased the diversity of mobile applications consumed by Smartphone/tablet users [2].…”
Section: Introductionmentioning
confidence: 99%