2007
DOI: 10.17221/1153-agricecon
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Buying behaviour of households in the Czech Republic

Abstract: The transition of Czech national economy from the system of centralised planning to a free market economy showed a marked impact also on the Czech households. The incoming of foreign supermarket chains, a widening of assortment of consumer goods and also an increase in the purchasing power of people resulted in marked and rapid changes in the buying behaviour of the Czech people. Referring to results of our earlier marketing research (Foret 2005;Foret, Procházka 2006), a nationwide inquiry was performed in the… Show more

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Cited by 12 publications
(9 citation statements)
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“…Apart from this, the value consumers place on a product depends on the nature of the product (tangibles and intangibles), place, time of the purchase (situation), and other social environmental factors. Consumers make purchasing decisions valuing more of the intangible properties than tangible ones (Foret and Procházka, 2007;Lefkoff-Hagius and Mason, 1990); while other researches indicate that tangible properties of the product are more important (Nelson, 1970;Zeithaml, 1981;Bhatnagar, Misra and Rao, 2000). Kuwait traditional malls may be providing as much as utility as modern malls in terms of meeting the functional and social needs while preserving local culture.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Apart from this, the value consumers place on a product depends on the nature of the product (tangibles and intangibles), place, time of the purchase (situation), and other social environmental factors. Consumers make purchasing decisions valuing more of the intangible properties than tangible ones (Foret and Procházka, 2007;Lefkoff-Hagius and Mason, 1990); while other researches indicate that tangible properties of the product are more important (Nelson, 1970;Zeithaml, 1981;Bhatnagar, Misra and Rao, 2000). Kuwait traditional malls may be providing as much as utility as modern malls in terms of meeting the functional and social needs while preserving local culture.…”
Section: Literature Reviewmentioning
confidence: 99%
“…There is therefore no doubt that the requirements of households with higher annual incomes are much higher (Foret and Procházka 2007).…”
Section: Finding Modelsmentioning
confidence: 99%
“…demanded perceived advantage to consumer -image, consultancy, after-sale service and other (Foret, Procházka 2007). Trommsdorff (2002) however warns of that there are no activities more important for the consumer behaviour research, connected with consumption, than the personal characteristics.…”
mentioning
confidence: 99%