Capability-as-a-Service: Investigating the Innovation Potential from a Business Model Perspective

Abstract

Abstract. Capability management is expected to contribute to a new level of productivity in developing and deploying IT-based business services offered by digital enterprises to their customers. Work on capability management so far emphasizes the technology perspective of capability design and delivery. The paper addresses the question of what is the potential of capability management with respect to business model innovation by considering a case study from business process outsourcing as an example. The aim is to apply an established business model conceptualization as a framework for analyzing the case study and to compare the possibility of identifying business innovations with and without defined capability characteristics.

Capability-Driven Digital Service Innovation: Implications from Business Model and Service Process Perspectives

“…A similar study about CDD's innovation potential has been performed in [23]. The innovation aspect in this paper concerns the digital services and investigates not only innovation on a business model level, but also on a service process level.…”

“…To assess the impact of CDD on service innovation, we performed interviews with the business stakeholders of the companies both on management and operational level. Based on our observations from those interviews, the delta between the "as-is" and "tobe" situations documented in [27,30] as well as the findings in [23], we performed the analysis on business model and service process levels. Conclusively, we argue that by using CDD, both companies may offer their innovative services or "capabilities" to their clients in the future.…”

“…Capability Delivery Application (CDA) retrieves adjustment information from CNA on demand or on schedule [22]. The innovation potential of CDD have been investigated in [23]. Our work follows a similar line, yet does not limit the innovation potential to business models.…”

Digital Service Innovation Enabled by Big Data Analytics - A Review and the Way Forward

“…How can BDA be used to capture enacted roles and processes by which value networks operate? The second way is to study business models of DSI to monetize over BDA efforts through value added services [55,56] [65]. Adopting such business models is not a straightforward task, though, since other factors come into play.…”