2014
DOI: 10.4314/afrrev.v8i1.3
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Cartoons, Cartoonists and Effective Communication in the Nigeria Print Media

Abstract: Cartoons have over the years become very prominent features of newspapers and magazines that some of them are sought by readers for their cartoons. However, there is the tendency to see cartoons as very trivial issues meant to create fun and laughter for readers only. This paper takes a critical look at the effectiveness of cartoons in print media communication and the safety they offer for the print media in terms of freedom of expression, especially during the intolerant military regimes. Premised on the Age… Show more

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Cited by 13 publications
(9 citation statements)
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“…Additionally, the current study examined the role of colour within the context of animated cartoons. This is an aspect that has not been sufficiently examined by previous researchers ( Abraham, 2009 ; Onakpa, 2014 ; Onuora et al , 2020 ) that examined the impact of cartoons on behaviour change. In this direction, the current study has also extended argument on the impact of cartoons by also looking at how cartoon elements like colour plays a role on its effectiveness.…”
Section: Resultsmentioning
confidence: 97%
See 1 more Smart Citation
“…Additionally, the current study examined the role of colour within the context of animated cartoons. This is an aspect that has not been sufficiently examined by previous researchers ( Abraham, 2009 ; Onakpa, 2014 ; Onuora et al , 2020 ) that examined the impact of cartoons on behaviour change. In this direction, the current study has also extended argument on the impact of cartoons by also looking at how cartoon elements like colour plays a role on its effectiveness.…”
Section: Resultsmentioning
confidence: 97%
“…He adds that cartoons offer information with an opportunity for people to engage in deep reflection on the issues contained in the cartoon messages. In the views of Onakpa ( Onakpa 2014 ), the success or otherwise of cartoon messages is dependent on how familiar the target receivers are with the issues communicated. Onakpa notes further that cartoons have classifications.…”
Section: Introductionmentioning
confidence: 99%
“…Social media platforms like YouTube have also embraced cartoons as part of visual communication. Onakpa (2014) notes the cartoons are typically dependent on how familiar the audience are with the subject being communicated. Cartoon is the application of caricature or amusement to express meaning.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Cartoons are important features of newspapers and magazines with a lot of readers following such cartoon series. The effectiveness of cartoons in print media was examined [10]. The authors also looked at the safety such cartoons offer in terms of freedom of expression, especially during the intolerant military regimes [10].…”
Section: Related Workmentioning
confidence: 99%