“…As one respondent said, "there are no reliable methods of forecasting other than for the very short term." Similarly, in the "others" category some respondents, especially UK MNCs, said they do not forecast exchange rates movements, although some of the alternative answers include using market and forward rates, 12 previous year-end rates, Reuters and other forecasting publications, and group committees (Mathur, 1985), although Soenen and Arggarwal (1989) indicate that the direction of foreign exchange rate change is what is important, and the companies in their sample predicted the magnitude of those changes. 11 This is similar to the survey of 23 UK and U.S. multinational companies, by Davis et al (1991) who argued: "the most widely used method was external agencies such as banks, Reuters, Telerate, Computerate, etc., combined with internal judgement to arrive at a consensus qualitative view."…”