“…In this paper, we investigate the influence of reputational incentives on sensitivity to moral frames in the context of the Trade-Off Game (TOG), an economic decision problem that forces decision-makers to decide between competing values of equality and efficiency. We chose to investigate decisions in the TOG because there is a robust body of evidence that, in experiments where reputation is not at stake, moral framing has a substantial influence on TOG decisions (Capraro & Rand, 2018;Tappin & Capraro, 2018;Capraro, Rodriguez-Lara, & Ruiz-Martos, 2020;Huang, Lei, Xu, Yu, & Shi, 2019).…”