The identification of the active sites in electrocatalytic reactions is part of the elucidation about of mechanism of the catalyzed reactions on solid surfaces. However, this is not an easy task, even for apparently simple reactions, as we sometimes think is the oxidation of adsorbed CO. For the surfaces consisting of non-equivalent sites, the recognition of specific active sites must consider the influence that facets, as is the steps/defect on the surface of the catalyst, cause in its neighbors; one has to consider the electrochemical environment under which the "active sites" lies on the surface, meaning that defects/steps on the surface do not do chemistry by themselves. In this paper, we outline the recent efforts in understanding the close relationships between site-specific and the overall rate and/or selectivity of electrocatalytic reactions. We approach the hydrogen adsorption/desorption, and oxidation CO electrooxidation, methanol, and ammonia. The classical topic of asymmetric electrocatalysis on kinked surfaces is also addressed for glucose electro-oxidation. The article takes into account selected existing data combined with our original works.