Cinema and Tourism

Abstract

It is not a recent phenomenon that films encourage viewers to visit the places where they are set. This movement is called film-induced tourism and it has been gaining more and more studies and supporters. The associations that can be established between cinema and tourism, however, go far beyond this type of tourism, and this essay intends to present one of these associations: the one that investigates how films can be tools for teaching and learning in a Bachelor’s Degree in Tourism Course. With this scope, an eclectic study corpus was carried out, from which 40 films were selected in order to stimulate the discussion about the tourism practice. To optimize this discussion, topics that cover tourism market segmentation, tourism elements, jobs in the tourism industry, film-induced tours and the relationship between tourists and residents were established. The analysis of the findings showed that the films discussed along this essay can be used in the scope of different subjects in the context of Tourism undergraduate courses, as tools to illustrate and debate various aspects of the tourism activity.

Film commissions e turismo cinematográfico: Uma análise da realidade brasileira

“…Para Gomes (2022), a relação existente entre o turismo e o cinema está intrinsecamente ligada aos blockbusters e ao aumento da demanda turística devido à exposição do território nas telas. Astorino (2019) analisa que se a produção exibir ao menos uma cena voltada a viagens ou, indiretamente, tratar da temática, contribuirá para o debate acerca das atividades turísticas.…”