Clustering consumers who engage in boycotting: New insights into the relationship between political consumerism and institutional trust

Baptista, Nuno; Rodrigues, Ricardo Gouveia

doi:10.1007/s12208-018-0192-8

Cited by 10 publications

(11 citation statements)

References 27 publications

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“…Their milestone suggestions might lead to the assumption that consumers, who are skilled and feel capable of affecting their social and political environment, will express stronger intentions to engage in a boycott campaign. There have been previous studies that incorporated the role of politics in ethical consumption (Baptista and Rodrigues, 2018; de Moor and Balsiger, 2018). However, to the best of our knowledge, politics have not been valorised in any TPB study as potential moderators between intentions and their antecedents.…”

Section: Politics and Demographics As Moderators In Boycott Intentionsmentioning

confidence: 99%

Theory of planned behaviour and boycotting: the moderating role of socio-political control and demographics

Delistavrou

2021

EMJB

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PurposeThis study examines the predictive ability of the theory of planned behaviour (TPB) to explain consumers' intentions to boycott “unethical”super market (S/M) products. It aims to expand the TPB by investigating the moderating role of politics and selected demographics in the formation process of behavioural intentions.Design/methodology/approachA survey with personal interviews was conducted in the urban area of Thessaloniki, Greece. The two-stage area, in combination with the stratified sampling, resulted in a representative sample of 420 useable questionnaires.FindingsConsumers were found to be mostly influenced by subjective norms to participate in a boycott campaign against “unethical” products, the next time they visited an S/M. Moderation analyses revealed that the effect of subjective norms gets higher in the group of consumers with lower policy control (PC) scores; the effect of attitudes gets higher in those with higher leadership competence (LC) in the society. Furthermore, the effect of attitudes on intentions gets stronger in men, younger than 44 years old, better educated and earning relatively higher incomes.Originality/valueThe contribution of this study to the boycotting research agenda concerns the expanded TPB model; it introduces scantly so far exogenous variables, namely politics and demographics.

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Section: Politics and Demographics As Moderators In Boycott Intentionsmentioning

confidence: 99%

Theory of planned behaviour and boycotting: the moderating role of socio-political control and demographics

Delistavrou

2021

EMJB

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“…Religiosity, for instance, could explain political donation behaviour with its own unique mechanisms. Also, research on the relationship between political ideology and the general participation in boycotts and buycotts has shown opposite findings (Jost et al, 2017; Baptista & Rodrigues, 2018), which highlight that consumption influenced by political ideologies is not a matter for consumers on one political side. Future research should therefore investigate finer‐grained nuances associated with political ideologies in order to uncover the mechanisms underlying how political ideology is involved in consumption decision processes.…”

Section: Discussion and Suggestions For Future Researchmentioning

confidence: 99%

“…On the one hand, from the study with participants in 15 European countries, liberals, as compared to conservatives, tend to show a stronger tendency to participate in both buycott and boycott for political reasons. On the other hand,Baptista and Rodrigues (2018) reveal that from their survey of 21 European countries, conservativeF I G U R E 4 Model of political consumption research consumers constitute a majority amongst boycotting consumers. In addition, in terms of psychological attitudes and values that predict such behaviours, papers have highlighted commitment to one's ideological beliefs (Maxwell-Smith et al, 2018) as well as motivations suchas norms as consumer versus citizen(Frank, 2018).…”

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confidence: 99%

Exploring the patterns in political consumption: A review and identification of future research agenda

Chow

Oh²,

Anand

2022

Int J Consumer Studies

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Of late, political consumption (PC) has gained currency within the marketing and management literature, however, due to its cross‐disciplinary nature, it is also one of its more fragmented concepts. Based on a theme‐based structured systematic review of the literature, we adopt a wide conceptualization of the term and examine prior used methods and research themes. We offer several important contributions. First, we present the current state of PC literature, and show that the emergent literature streams on the concept have moved on from consideration of political consumption, and more toward consumer political polarization. In particular, research has coalesced around a motivated socio‐cognitive perspective of consumer political ideology. Second, we provide a comprehensive framework that links antecedents, processes and outcomes. Last, we discuss directions for a deeper research agenda on PC, and propose future research themes.

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“…These factors including ethical qualities of forgiveness and generosity could be a course for future research as they help businesses to become more socially responsible. The role of other customer characteristics, including demographics (e.g., age, gender, income), consumer clusters (e.g., who engage in promoting or boycotting), cultural and societal differences, and psychological aspects (e.g., education, consumer expertise, social support), could also be a subject for future research (Baptista et al, 2020b ; Baptista & Rodrigues, 2018 ). More research is needed to understand the scope of the effects of the collaboration of firms and customers in the context of other entities or actors.…”

Section: Discussionmentioning

confidence: 99%

Customer-perceived service wellbeing in a transformative framework: Research propositions in the area of health services

Islam

Muhamad

Sumardi

2021

Int Rev Public Nonprofit Mark

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Customer-perceived service wellbeing (CPSW) refers to a positive response resulting from the experiential, relational, processual, and interactive character of a service or service situation that contributes to individual customer wellbeing and broader societal wellbeing. This paper aims to offer a conceptual model of the relationships between the wellbeing-focused dimensions of a firm’s activities and CPSW. Building on scholarly insights from the marketing logic and transformative service research (TSR) literature, the paper develops a series of research propositions to articulate the relationships in the conceptual framework. On the basis of the literature review, five wellbeing-focused dimensions of a firm’s activities have been identified as antecedents to CPSW and five customer factors have been identified as potential moderators of the relationship between the wellbeing-focused dimensions and CPSW. This paper reveals arguments in the existing literature to promote a deeper understanding of the impact of the firm’s wellbeing-focused activities on CPSW in light of moderating effects of customers’ psychological and behavioral characteristics. The managerial implication resulting from the framework and the propositions presented here is that managers and service providers need to identify and understand both the wellbeing-focused dimensions of their business and the psychological and behavioral characteristics of their customers; in healthcare services, specifically, both are necessary in order to improve CPSW. This paper highlights a new perspective to better understand the mechanisms of transformative service design that firms should pursue to influence CPSW. This paper offers a theoretical framework depicting how CPSW is generated through the effective unification of the roles of businesses and customers in the context of healthcare services and provides researchers with a new outlook for the development of a multidisciplinary societal wellbeing model.

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Clustering consumers who engage in boycotting: New insights into the relationship between political consumerism and institutional trust

Cited by 10 publications

References 27 publications

Theory of planned behaviour and boycotting: the moderating role of socio-political control and demographics

Theory of planned behaviour and boycotting: the moderating role of socio-political control and demographics

Exploring the patterns in political consumption: A review and identification of future research agenda

Customer-perceived service wellbeing in a transformative framework: Research propositions in the area of health services

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