“…The notion of 'networks' has been applied by a growing number of researchers in different business and management sub-disciplines including organisational studies (Salancik, 1995;Uzzi, 1996;Zaheer and Bell, 2005;Kilduff and Brass, 2010;Tichy et al, 1979), knowledge management (Cross and Parker, 2004;Reagans and McEvily, 2003), innovation (Freeman, 1991;Ahuja, 2000;Dhanaraj and Parkhe, 2006) and international business and marketing (Coviello andMunro, 1997, 1995;Ellis, 2000Ellis, , 2011Johanson and Vahlne, 2009;Zhou et al, 2007;Sharma and Blomstermo, 2003;Tikkanen, 1998;Mattsson, 1997;Johanson and Mattsson, 1985).…”