1998
DOI: 10.2466/pms.1998.87.3.987
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College Students' Perceptions of Occupational Attributes Based on Formality of Business Attire

Abstract: The objectives of the study were to (a) identify the dimensions of occupational attributes associated with three levels of formality of business attire worn by male and female workers, (b) examine the differences of the perceived occupational attributes associated with formality of business attire, and (c) assess differences between business and nonbusiness students' perceived occupational attributes of the aforementioned business attire. Statistical analyses of data from 230 women and 88 men showed that there… Show more

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Cited by 25 publications
(18 citation statements)
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“…Most notably, it is fairly clear across a number of contexts that more formal attire generates an impression of status and power (Fortenberry, MacLean, Morris, & O' Connell, 1978;Kwon & Johnson, 1998), but it is less clear to what extent formal attire influences -positively or negatively -traits such as sociability, friendliness, and approachability (Kwon & Johnson, 1998;Lukavsky, Butler, & Harden, 1995). Other than status, one other trait appears to be clearly influenced by attire:…”
mentioning
confidence: 99%
“…Most notably, it is fairly clear across a number of contexts that more formal attire generates an impression of status and power (Fortenberry, MacLean, Morris, & O' Connell, 1978;Kwon & Johnson, 1998), but it is less clear to what extent formal attire influences -positively or negatively -traits such as sociability, friendliness, and approachability (Kwon & Johnson, 1998;Lukavsky, Butler, & Harden, 1995). Other than status, one other trait appears to be clearly influenced by attire:…”
mentioning
confidence: 99%
“…ough formal attire increases perceptions of authority, friendliness, and attractiveness [24], the expectations grow up more for formal dress upon a working woman than on a man [25]. With respect to dress, teacher credibility comprises three components like believability, trustworthiness, and goodwill [26], but Teven and Herring [27] emphasized on power, credibility, and student satisfaction.…”
Section: Teachers' Dress and Students' Learningmentioning
confidence: 99%
“…Clothing is a major way to activate schemas with the presence of specific clothing having the potential to alter perceptions (Kahn & Davies, 2017). For example, college students rated models wearing formal business attire as more authoritative, credible, responsible, competent, knowledgeable, reliable, intelligent, trustworthy, willing to work hard, efficient, approachable, courteous, friendly, and businesslike as compared to models wearing semiformal or informal clothing (Kwon & Johnson Hillery, 1998).…”
Section: Clothing and Prejudicementioning
confidence: 99%