Comparativa de metodologías de desarrollo de aplicaciones móviles

Ríos, Jimmy Rolando Molina; Tapia, Joofre Antonio Honores; Souto, Nieves Pedreira; Pardo, Henry

doi:10.17993/3ctecno/2021.v10n2e38.73-93

Cited by 6 publications

(3 citation statements)

References 17 publications

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“…According to [22], it is crucial to have an agile methodology and a design strategy to face the problems presented in the development of mobile applications and to develop an efficient, functional, and secure product. In Table 1 it is possible to analyze the comparisons of agile methodologies [23] in which the Mobile-D methodology stands out as the best option.…”

Section: Mobile-d Methodologymentioning

confidence: 99%

Digital Tool for Film Promotion Through the Use of Augmented Reality

Beltozar-Clemente

Sierra-Liñan

Pucuhuayla-Revatta

et al. 2023

Int. J. Interact. Mob. Technol.

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After the isolation caused by the pandemic, the entertainment sector has been forced to change the way it markets its products and services, and users have been adapting to the change. Companies dedicated to the film industry have had to bet on digital marketing to attract customers through the promotion and advertising of movies, thus attracting a larger audience to their theaters. The objective of this research article is to provide added value and innovation to the advertising promotions of movies in the premiere, through the development of a mobile application based on augmented reality to improve customers’ shopping experience. For which the Agile Mobile-D Methodology was used for the development of the application and the results were studied using 5 indicators: Time to choose a movie, where an improvement of 38.26% was obtained compared to the Pre-Test; regarding the indicator time to acquire information about the movie, an improvement of 81.33% was obtained. 33%; concerning the third indicator, time to initiate the purchase, an improvement of 88% was obtained; concerning the fourth indicator, time to obtain a reminder, an improvement of 83.33% was obtained, making the time with the use of the application shorter; finally, concerning the customer satisfaction indicator, 73% of the users who used the application rated their experience as between satisfied and very satisfied.

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Section: Mobile-d Methodologymentioning

confidence: 99%

Digital Tool for Film Promotion Through the Use of Augmented Reality

Beltozar-Clemente

Sierra-Liñan

Pucuhuayla-Revatta

et al. 2023

Int. J. Interact. Mob. Technol.

View full text Add to dashboard Cite

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“…Extreme Programming (XP) was employed following 4 fundamental activities, which are carried out in accordance with the guidelines or stages (Figure 1). [23][24][25] 2.2.1 Planning phase: The system requirements were extracted by detailing all user stories according to the customer's demands. The first requirement allows for the login and registration of users, including both administrators and salespeople.…”

Section: Operationmentioning

confidence: 99%

FAST a Digital Sales Transformation Software for the Real Estate Industry

Acosta,

Garcia,

Pacheco

2024

F1000Res

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Nowadays, organisations are encountering ever-more challenging demands, and those that do not adapt risk closure. This trend is particularly notable in small and medium-sized enterprises, where deficits in technology adoption are often particularly conspicuous. Companies that succeed in streamlining their sales process are more likely to enjoy better outcomes, underlining the crucial requirement of implementing technical solutions to tackle these problems with optimal efficiency. Therefore, the aim of this investigation is to deploy a web-based system for the purpose of enhancing sales management in a company operating in the field of real estate and construction. The system was constructed utilising Extreme Programming XP methodology, consisting of four phases: planning (user stories), design (system outline), coding (system programming) and testing (testing). The introduction of a web-based system highly streamlined the company’s sales process, reducing information search times by 64% and decreasing time spent on recording sales data by 62%. The system enabled greater sales activity during the day, resulting in a 72% increase in task performance. It also aided the accounting department in streamlining revenue reporting. This demonstrates that the system is an efficient tool for enhancing the sales process, reducing yearly tasks, and minimizing recording time.

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“…Además, la calidad de la aplicación, la utilidad percibida y la innovación también pueden influir en la lealtad del usuario. Asimismo, los autoresMolina et al (2021) explican que, para ofrecer un buen servicio en el rubro de alimentos es importante que los restaurantes aseguren la lealtad del cliente mediante un servicio de calidad. Los autores señalan que esto se puede dar con mayor frecuencia en el canal online, que actualmente tiene mayor presencia a nivel mundial debido a la globalización y también a la pandemia del Covid-19.…”

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Factores de aceptación que se relacionan con el uso de las aplicaciones digitales de delivery de restaurantes en Lima Metropolitana, 2023

Sanchez Velasquez,

Mora Mallqui

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La presente investigación se ha desarrollado con la finalidad de identificar las dimensiones de mayor importancia relacionadas a la intención del uso de una aplicación móvil (app), enfocada al consumo de comida en diferentes restaurantes en Lima Metropolitana. Para fines de este estudio, se aplica la teoría unificada de la aceptación de las tecnologías (UTAUT) y se tiene una muestra de 385 personas que residen en Lima Norte, Lima Sur, Lima Centro, Lima Este y Lima Oeste. El resultado principal del estudio señala que, las condiciones facilitadoras de soporte alrededor de las aplicaciones de compra de comida por delivery, constituyen la dimensión de mayor impacto en la intención de uso de dichas aplicaciones. Es por ello, que los restaurantes deben implementar el Modelo UTAUT para determinar en un futuro si la nueva tecnología será aceptada por los usuarios, una vez identificada la aceptación es importante que los dueños de los restaurantes se enfoquen en la dimensión mencionada sin dejar de lado las otras dimensiones.

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Comparativa de metodologías de desarrollo de aplicaciones móviles

Cited by 6 publications

References 17 publications

Digital Tool for Film Promotion Through the Use of Augmented Reality

Digital Tool for Film Promotion Through the Use of Augmented Reality

FAST a Digital Sales Transformation Software for the Real Estate Industry

Factores de aceptación que se relacionan con el uso de las aplicaciones digitales de delivery de restaurantes en Lima Metropolitana, 2023

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