“…Alternative models, such as the transactional model of behaviour, propose that attitudes can also influence behaviour directly, and that these attitudes are affected by psychological and environmental variables (Bentler and Speckart, 1979;Lazarus and Folkman, 1984). These theories have been applied to the economic behaviour of a range of natural resource-users, and results suggest that personal and business characteristics significantly affect the attitudes and economic behaviours of farmers and fishers (Featherstone and Goodwin, 1993;Filson, 1993;Traoré et al, 1998;Willock et al, 1999a,b;Austin et al, 2001;Jacobson et al, 2003). Specific studies on fishers indicate that their behaviour can be influenced by a combination of factors, including their attitudes (for example, regarding the legitimacy of the regulatory process), a social component (including moral values and peer pressure) and various demographic variables (Jentoft and Davis, 1993;Hart, 1998;Hatcher et al, 2000;Blyth et al, 2002;Eggert and Ellegård, 2003;Flaaten and Heen, 2005;Richardson et al, 2005).…”