Consumer-perceived risk in e-commerce transactions

Salam, A. F.; Rao, H. Raghav; Pegels, C. Carl

doi:10.1145/953460.953517

Cited by 107 publications

(60 citation statements)

References 7 publications

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“…This is in consonance with the assertion that trust does not only instigate a reduction in risk perceptions but also helps people overcome such perceptions (Salam et al, 2003) and moderates their sensitivity to risk considerations (Grazioli & Jarvenpaa, 2000). Since perceptions of the risks involved in online information sharing could substantially deter citizens from divulging their data, thereby resulting in their strong reluctance to avail a particular government service online, government organizations should persistently strive to combat such perceptions by fortifying their images as trustworthy recipients of citizens' personal data.…”

Section: Discussionsupporting

confidence: 80%

“…As proposed by Salam, Rao, and Pegels (2003), institutional trust, cultivated partly by a confidence in structural guarantees (e.g. laws) as effective mechanisms to ensure transactional success, is instrumental to the reduction of risk perceptions in the online environment.…”

Section: Discussionmentioning

confidence: 99%

“…The presence of trust makes Internet users less sensitive to risk considerations (Grazioli & Jarvenpaa, 2000), which would prompt them to lower their risk perceptions (Kim, Ferrin, & Rao, 2008) and help them overcome such perceptions (Salam, Rao, & Pegels, 2003). A study on trust in e-government reveals that citizens' trust in the government organization reduces their perception of the risks in using electronic government services (Belanger & Carter, 2008).…”

Section: Level Of Trust and Degree Of Risk Perceptionsmentioning

confidence: 99%

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Trust and information privacy concerns in electronic government

Beldad¹

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Section: Discussionsupporting

confidence: 80%

Section: Discussionmentioning

confidence: 99%

Section: Level Of Trust and Degree Of Risk Perceptionsmentioning

confidence: 99%

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Trust and information privacy concerns in electronic government

Beldad¹

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“…It was founded by Cox (1967) that the customers' ambiguity about goal satisfaction are affected by perceived risks and supposed that the customers cannot be satisfied once the product or services have been purchased. Due to the institutional trust and economic incentives perceived risks can be reduced, Salam et al (2003).Obviously, perceived risks are negatively associated with trust. Carter et al (2009) used trust as a moderator; he demonstrates that the trust is high when the relationship between switching costs and customer loyalty is stronger.…”

Section: Perceived Risksmentioning

confidence: 99%

Examining Customer Switching Behavior in Cellular Industry

Malik¹,

Mahmood²,

Rizwan³

2014

jpag

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Although technology evolves over the year, people take it longer to accept it. The invention of touch screen mobiles or smart phones has now become a need of the hour, simultaneously lowering the demand for keypad mobiles. Our research investigates these switching intentions among people due to the adoption of the new technology. Customer defection is happens when people give up one service provider for another in order to get equipped with the latest gadgets. Survey research method was employed. Questionnaires were distributed among cellular phone users in Bahawalpur. Valid questionnaires (n=170) were filled and returned. Regression analysis was used to analyze the data. PEOU and PU are directly related ISSN 2161-7104 2014 www.macrothink.org/jpag 115 which has a positive relationship with switching intentions. Also, switching costs and customer loyalty are positively associated. Overall, this research explains that perceived usefulness play a major role in determining customer's switching intentions and that the companies should increase their switching costs to enhance customer loyalty. Journal of Public Administration and Governance

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“…To address this issue of e-commerce risk perception by consumers, significant research was performed by (Kim & Prabhakar, 2000;Salam et al, 2003) to understand and minimize the incidence and consequences of risk. Their studies have inferred that these risks would significantly impact the success and viability of the virtual transaction environment.…”

Section: Introductionmentioning

confidence: 99%

The Effect of Internet Trust and Social Influence towards Willingness to Purchase Online in Labuan, Malaysia

Chin¹,

Wafa²,

Ooi³

2009

IBR

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This study is an empirical research one-commerce that examines the willingness of consumers to purchase online. The study focuses on two influential components that mediate the relationship between online shoppers and online vendors, namely, trust in the Internet structure and social influence. By using a convenience sample size of 115 from government servants and employees of private sectors residing in the Federal Territory Labuan who are computer literate, have access to Internet, and who possess credit card(s), this study aims to examine the relationship between the two variables of trust in the Internet structure and susceptibility to social influence on their willingness as consumers to purchase online. The findings show that trust in the Internet structure and susceptibility to social influence are significantly related to willingness to purchase online. However, hierarchical linear regression analysis had provided insignificant influence between trust in the Internet structure and willingness to purchase online with social influence as a moderator.

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Consumer-perceived risk in e-commerce transactions

Cited by 107 publications

References 7 publications

Trust and information privacy concerns in electronic government

Trust and information privacy concerns in electronic government

Examining Customer Switching Behavior in Cellular Industry

The Effect of Internet Trust and Social Influence towards Willingness to Purchase Online in Labuan, Malaysia

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