ConteCorpus: An Analysis of People Response to Institutional Communications During the Pandemic

Abstract

This research investigates Instagram users' sentiment narrated during the lockdown period in Italy, caused by the COVID-19 pandemic. The study is based on the analysis of all the posts published on Instagram under the hashtag #andràtuttobene on May 4, May 18 and June 3, 2020. Our research carried out a view on a national, regional and provincial scale. We analyzed all the different languages and forms (i.e. captions, hashtags, emojis and images) that constitute the posts. The aim of this research is to provide a set of procedures revealing the different polarity trends for each kind of expression and to propose a single comprehensive measure.