Coopetition, Resource-Based View and Legend: Cases of Christmas Tourism and City of Rovaniemi

Abstract

Coopetition is a promising and challenging perspective to understand cooperation between competing individuals, firms, organizations and networks. In the literature, coopetition phenomenon has been connected with strategic alliances, territorial development work, resource-based view and several forms and branches of business, marketing and tourism among others. We consider these perspectives and introduce their practical connections using one specific forms of leisure tourism, namely Christmas tourism. This study contributes, in addition to revealing these connections with coopetition, also emphasizing the joint importance of territorial brand, tourism and international legend and events in the context of coopetition. This case study research shows the power and applicability of coopetition perspective in business studies.

Organizational culture and coopetition: An exploratory study of the features, models and role in the Polish Aviation Industry

“…One of the theories providing a useful theoretical background for coopetition research is the Resource-Based View (Ritala, 2012). From this perspective coopetition may be used for building competitive advantage resulting from provision, development, or enrichment of resources jointly with rivals (Cassiman, Di, Ch, & Valentini, 2009;Gnyawali & Park, 2009;Morris et al, 2007;Osarenkhoe, 2010;Rusko, Merenheimo, & Haanpää, 2013).…”

“Walk the line”: An ethnographic study of the ritual of crossing the Arctic Circle—Case Rovaniemi

“…The Santa Claus Village represents a particularly interesting case study, as the city receives several thousands of tourists every year, allowing a potentially large number of tourists to interact with various Arctic Circle landmarks. Most studies concerning or mentioning Rovaniemi and the Santa Claus Village have usually focused on the Christmas industry (Hall, 2008(Hall, , 2014Pretes, 1995;Rusko et al, 2013;Tervo-Kankare et al, 2013), few publications were devoted to the Arctic Circle and its landmarks. Nevertheless, articles that do examine this border include Löytynoja (2008) who analyzed the development of the Arctic Circle in Rovaniemi as a tourist attraction among other Nordic tourist destinations, or Timothy (1998) who considered the Arctic Circle a place to visit because it allows you to step into two different places at once (here the Arctic and the "temperate" northern zone), or impresses others because of the uniqueness of the location.…”

A conceptual study of the strategic role of gastronomy in tourism destinations

“…RBV has been widely utilized in the hospitality and tourism literature (Lee & King, 2006;Massukado-Nakatani & Teixeira, 2009;Andreu, Claver & Quer, 2010;De Carlo & Dubini, 2010;Peters, Siller & Matzler, 2011;Rusko, Merenheimo & Haanpää, 2013;Evans, 2016;Alonso, 2017b) including in the context of gastronomy tourism (Horng &Tsai, 2012;Alonso & Bressan, 2016;Alonso, 2017a;Alonso, Kok & O'Brien, 2018). For instance, the study of Lee and King (2006), proposes a conceptual model to find out the components determining the competitiveness of the hot springs tourism sector in Taiwan via benefiting the RBV and the theories of industry organization (IO).…”