2015
DOI: 10.1007/s10490-015-9409-0
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Corporate social responsibility and firm performance: The mediating role of marketing competence and the moderating role of market environment

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Cited by 143 publications
(136 citation statements)
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“…Environmentally conscious initiatives, such as alternative energy purchases or investments to reduce pollution and other environmental impacts, signal a firm's concern for the environment, and they thereby improve the overall image of the firm and the loyalty of its customers (Ambec & Lanoie, 2008;Jacobs et al, 2010). Firms that demonstrate efforts to reduce the environmental impact of their products and processes and establish environmental management systems are better positioned to expand their markets than competitors that fail to show such efforts (Bai & Chang, 2015;He, Tian, & Chen, 2007;Klassen & McLaughlin, 1996). Greener products or services allow firms to enhance sales and market share and exploit new opportunities within environmentally conscious markets (Ambec & Lanoie, 2008;Porter & Van der Linde, 1995;Rao & Holt, 2005).…”
Section: Hypothesis Developmentmentioning
confidence: 99%
“…Environmentally conscious initiatives, such as alternative energy purchases or investments to reduce pollution and other environmental impacts, signal a firm's concern for the environment, and they thereby improve the overall image of the firm and the loyalty of its customers (Ambec & Lanoie, 2008;Jacobs et al, 2010). Firms that demonstrate efforts to reduce the environmental impact of their products and processes and establish environmental management systems are better positioned to expand their markets than competitors that fail to show such efforts (Bai & Chang, 2015;He, Tian, & Chen, 2007;Klassen & McLaughlin, 1996). Greener products or services allow firms to enhance sales and market share and exploit new opportunities within environmentally conscious markets (Ambec & Lanoie, 2008;Porter & Van der Linde, 1995;Rao & Holt, 2005).…”
Section: Hypothesis Developmentmentioning
confidence: 99%
“…Nonetheless, investment in CSR activities assists firms in developing and conveying firms' positive messages and reputations (Anbarasan & Sushil, ) through creating a distinctive brand recognition (Bai & Chang, ), attracting the public's opinion and ensuring the constructive participation of stakeholders in firms' activities (Boccia & Sarnacchiaro, ; Surroca et al, ) that drive the firms toward successful operation and competitiveness (Bai & Chang, ). CSR refers to the firms' strategic posture that tends to facilitate the social, economic, cultural, and environmental aspects of sustainability and growth (Ayuso & Navarrete‐Báez, ).…”
Section: Introductionmentioning
confidence: 99%
“…Firstly, although empirical research on the disclosure of CSR and FP relations has attracted much interest among policy-makers and researchers in the emerging markets context, even so, this relationship seems to be erroneous and to some extent ambiguous. Hence, this relationship remains inconclusive [22]. As prior research in emerging markets on social and environmental disclosure grows in prominence relative to developed markets, a notable avenue by which emerging markets could demonstrate commitments to the global upsurge of standardisation in CSR disclosure trends and sustainable development is to promote a voluntary (and/or mandatory) use of such global standards among local and multinational corporations operating within their markets.…”
Section: Introductionmentioning
confidence: 99%