Corporate Social Responsibility and Sustainable Development for Creating Value for FMCG Sector Enterprises

Abstract

In recent years, attention has been increasingly paid to social-, environmental-, and ecology-related issues in the areas of diverse business operations. The concept of sustainable development of enterprises is an attempt to integrate a diverse set of requirements for the development of companies in the long-term future. The concept, which is set in a contradictory context of economic, social, and environmental aspects, is an attempt to balance fundamentally divergent requirements and aspirations. Sustainable enterprise development can be a source of competitiveness, provided the opportunities related to it are identified and implemented in a proper way. The research objective of this study is to diagnose the relationship between the company’s orientation towards the implementation of sustainability assumptions, the degree of implementation of the objectives of the corporate social responsibility (CSR) strategy, as well as the creation of value in a sustainable enterprise. The survey was conducted on a sample of 165 FMCG (fast-moving consumer goods) sector enterprises. The results indicate the existence of a positive correlation between the variables analysed in the surveyed enterprises. Entrepreneurs guided by sustainable development pursue economic and non-economic values and have a more comprehensive set of appropriate measures necessary to create value in a sustainable enterprise, which consists of achieving economic, ecological, and social goals.

Creating Shared Values by Integrating UN Sustainable Development Goals in Corporate Communication—The Case of Apparel Retail

“…It further supports the idea that an understanding of the issues behind the SDGs affects which methods are used to contribute to the goals. This also supports the concern raised by Pingeot [3], which deals with the quality and application of methods to determine social and environmental impacts of companies, which subsequently serves as decision support for defining company priorities and orientation of efforts [57]. Hence, it is not only awareness of the impacts that are relevant, but rather how the knowledge is utilized.…”

Resonance of Investments in Renewable Energy Sources in Industrial Enterprises in the Food Industry

“…Equal access to resources and opportunities for everyone in society should also be ensured. In turn, the principle of economic prosperity promotes a reasonable quality of life thanks to the productive capacity, creation, and distribution of products and services by organizations and individuals in society [40][41][42].…”

“…As noted in the work of Liczmańska et al [41], sustainability is a concept that stands for long-term economic, environmental, and community goals. Actions that are taken to ensure the implementation of the principles of sustainable development must be the result of integrating the state administration, scientific communities, entrepreneurs, and citizens.…”

“…According to Assef [43], an economically sustainable system continuously produces goods and services by applying some strategies to streamline the use of existing resources such that a long-term, beneficial balance is reached. The definitions of sustainable development also refer to the use and protection of natural resources and to directing the development of technology in such a way as to achieve and maintain the satisfaction of present and future human needs [41,[44][45][46][47][48].…”

Fostering the Sustainable Development Goals from an Ecosystem Conducive to the SE: The Galician’s Case

“…In this regard, it should be recalled that the UN Global Compact (2000) already highlighted the need to promote corporate social responsibility, since companies' actions have an impact on different interest groups and should, therefore, be guided by a civic responsibility that goes beyond strictly economic activity [13]. In this sense, the concept of corporate social responsibility (CSR), understood as the duty on the part of companies to make decisions that strive for a balance between self-interest for the maximization of profit and social welfare [14], can be considered to be the first step in the search for sustainable development through economic and entrepreneurial activity. Along these lines, the Organisation for Economic Co-operation and Development (OECD [15]) defines CSR as a business contribution to sustainable development.…”