“…To some scholars, organic farming is not just a set of techniques and practices but also a social movement (Darnhofer, Schneeberger, & Freyer, ; Fairweather, Hunt, Rosin, and Campbell, ; Pavie, Dockès, and Echevarria, ; Rigby, Young, and Burton, ; Sutherland et al., ), and the conversion to organic farming has recently been qualified as a major change (Sutherland et al., ) or a transformational adaptation (Dowd et al., ; Rickards, & Howden, ). Conversion thus implies strong changes in a farmer's identity, social network and worldview, and begins with a strong need for change (Barbier, Cerf, & Lusson, ; Sutherland et al., ). More studies are needed to better understand this type of change that engages a number of social processes as well as a farmer's own changes in terms of relations with other farmers and the farmer's environment.…”