Culture Clash: Impact of U.S. Television in Korea

Kang, Jong G.; Morgan, Michael

doi:10.1177/107769908806500225

Cited by 33 publications

(24 citation statements)

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“…Salwen (1991) for instance, argued that exposure to foreign media is only one of several factors that may weaken cultural identities and transform social values. However, Salwen cites cases (Granzberg, 1982;Kang and Morgan, 1988;Tan, Tan, and Tan, 1987) where Western cultural influence did create "personal conflicts and social disruptions" (p. 39). For further research into this phenomenon, Salwen advocated widening the scope of methods and approaches involved in the study of cultural imperialism beyond critical political economy because "the phenomenon of cultural imperialism is far too important and far-reaching for its analysis to be limited to any single .…”

Section: "Cultural Imperialism" In Questionmentioning

confidence: 99%

Hybridity, or the Cultural Logic of Globalization

Kraidy¹

2006

369

418

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Section: "Cultural Imperialism" In Questionmentioning

confidence: 99%

Hybridity, or the Cultural Logic of Globalization

Kraidy¹

2006

369

418

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“…For example, Tan, Tan, and Tan's (1987) study of Philippine high school students found that heavy viewers of U.S. television were more likely to rate ''pleasure'' as an important value, while they deemphasized ''salvation'' and ''wisdom'' (see also Kang & Morgan, 1988).…”

Section: Television Viewing and Cultivation Of Capitalist Valuesmentioning

confidence: 97%

Cultivation Effects on Quality of Life Indicators: Exploring the Effects of American Television Consumption on Feelings of Relative Deprivation in South Korea and India

Yang¹,

Ramasubramanian²,

Oliver³

2008

Journal of Broadcasting & Electronic Media

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“…Even if media systems are not the most powerful agents for social change, they are in many cases the most pervasive and visible agents (Kang & Morgan, 1988). Societies experiencing rapid social transition are often tempted to explain such change as resulting from the foreign influences of media.…”

Section: Cultural Abrasionmentioning

confidence: 99%

The Cultural Erosion Metaphor and the Transcultural Impact of Media Systems

Varan¹

1998

Journal of Communication

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Through paradigmatic application of geological constructs, I demonstrate the utility of applying the erosion metaphor to questions related to the transcultural impact of television. I explore four specific processes associated with such erosion: cultural abrasion, resulting from friction between the contrasting values reflected in a cultural terrain and a foreign media agent; cultural deflation, whereby least consolidated facets within a culture are most vulnerable to foreign influence; cultural deposition, in which foreign beliefs, practices, and artifacts supplement a cultural landscape potentially providing for cross-cultural fertilization; and cultural saltation, where social practices may appropriate communication systems in response to the perceived threat of a foreign media agent. The metaphor provides a framework to reinterpret earlier findings and to contextualize experiences of cultures under threat.The attempt to understand the transcultural impact associated with television has largely been framed by two metaphors. One asserts that media systems act as vehicles for cultural imperialism. The other explores how audience "readings" of media "texts" help shape social realities. Although the former metaphor has helped articulate the fears of cultures that perceive themselves under threat, it has failed to give adequate attention to factors within cultures that influence media impact. The latter metaphor, in contrast, has given rise to rich analyses of cultural systems, but the active role that audiences play in shaping social realities has drawn attention away from perceived threats by media agents.There is power in such metaphors. Not only do they help shape our discourse, they provide new intellectual vistas focusing attention on distinct facets of the perplexities of life. Although they cannot reduce all complexity to the simple models that ensue, they have contributed greatly to our ability for grasping abstractions (part of what Lévi-Strauss, 1969, called the "logic of the concrete").

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Culture Clash: Impact of U.S. Television in Korea

Cited by 33 publications

References 0 publications

Hybridity, or the Cultural Logic of Globalization

Hybridity, or the Cultural Logic of Globalization

Cultivation Effects on Quality of Life Indicators: Exploring the Effects of American Television Consumption on Feelings of Relative Deprivation in South Korea and India

The Cultural Erosion Metaphor and the Transcultural Impact of Media Systems

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