2019
DOI: 10.1007/978-981-15-0035-0_22
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Data Analytics Implemented over E-commerce Data to Evaluate Performance of Supervised Learning Approaches in Relation to Customer Behavior

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Cited by 4 publications
(1 citation statement)
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“…With unsupervised protocols, the data lacks labels, and the algorithm must devise its own associative rules to understand patterns in the data. Among a range of practical applications, supervised machine learning has been used to predict customer behavior [162,163], differentiate cells of different histologies [164,165] and recognize faces [166,167]. With unsupervised machine learning, the algorithm seeks to cluster entities based upon some discoverable property of the entities, for example, grouping anonymous individuals within a large crowd based upon biometric or acquired physical variables [168,169].…”
Section: Advances In Software Algorithms: Piloting the Ai Ecosystemmentioning
confidence: 99%
“…With unsupervised protocols, the data lacks labels, and the algorithm must devise its own associative rules to understand patterns in the data. Among a range of practical applications, supervised machine learning has been used to predict customer behavior [162,163], differentiate cells of different histologies [164,165] and recognize faces [166,167]. With unsupervised machine learning, the algorithm seeks to cluster entities based upon some discoverable property of the entities, for example, grouping anonymous individuals within a large crowd based upon biometric or acquired physical variables [168,169].…”
Section: Advances In Software Algorithms: Piloting the Ai Ecosystemmentioning
confidence: 99%