“…The 'embedding effect', also known as the part-whole bias, may occur if the respondent does not clearly distinguish between the subjects of a good, vis-à-vis the good in its entirety (Mitchell and Carson, 1989;Jones-Lee et al, 1993;Bateman et al, 1997;Beattie et al, 1998;Gyldmark and Morrison, 2001). Thus, to our knowledge, there have been very few works published in the literature on WTP dealing with the issue of the intangible costs of occupational injuries.…”