Design-Inspired Innovation and the Design Discourse

Utterback, James M.; Vedin, Bengt-Arne; Álvarez, Enrique; Ekman, Sten; Sanderson, Susan Walsh; Tether, Bruce; Verganti, Roberto

doi:10.1142/9789812774088_0006

Cited by 3 publications

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“…Design helps organizations to understand consumer needs and influence the organizational structure, business and strategic functions and subsequently to shape the value creation process. Therefore, design is considered as a practice that seeks to delineate product attributes and especially define functionality for users (D'Ippolito et al, 2014;Utterback et al, 2006).…”

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Market orientation, restructuring and collaboration: The impact of digital design on organizational competitiveness

et al. 2023

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Design is commonly understood as a key element of products, contributing to their distinctiveness, usability and aesthetics. The success of a product is increasingly related to the user experience or the aesthetics of the user interface, meaning that design is increasingly important in the digital environment. The shift in competitive focus to the customer induced by digital design encourages companies to innovate and can also lead to changes in internal operations, market orientation and the reconfiguration of external collaboration procedures. This dimension of digital design‐induced effects has to date seen very little research. The objective of this study is to investigate how digital design‐induced changes in market orientation, internal restructuring and external cooperation affect firms' competitive orientation. The simultaneous equation framework was applied to a survey of 515 user interface and experience designers from France. Our results suggest that market orientation is not the only channel through which digital design influences firm competitiveness. Digital design leads to organizational change and the reconfiguration of external relationships that directly and indirectly help companies build competitive advantages and increase customer satisfaction.

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Market orientation, restructuring and collaboration: The impact of digital design on organizational competitiveness

et al. 2023

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Misleading Design Implications of Adopting Embodied Interface in Everyday Objects

Tolino,

Mariani

2023

Springer Series in Design and Innovation

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What happens when an object is consciously designed not to suggest how to interact with it explicitly? This research theme is controversial and peculiar. It is rooted in the concepts of agency and affordance of objects and their interfaces, proposing a change of perspective. Rather than conceiving functions clearly expressing themselves, embedded technology allows an extension of the possible levels of manipulation on seemingly silent objects. This implies a semantic reconfiguration that begins with aesthetics and impacts interaction. Operating at the level of attribution of meaning, these objects challenge the ecological approach, resulting in a misleading design. The topic is tackled from the point of view of the communication designer and design researcher who look at the design of interaction and interface. The study relies on the lessons learnt and knowledge from a five-year-long research-through-design experimentation, triangulated with evidence emerging from the analysis on five relevant cases.

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On the persistence and complementarities of design and technological change: a regional perspective

Corradini

Karoglou

2022

Regional Studies

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Design-Inspired Innovation and the Design Discourse

Cited by 3 publications

References 0 publications

Market orientation, restructuring and collaboration: The impact of digital design on organizational competitiveness

Market orientation, restructuring and collaboration: The impact of digital design on organizational competitiveness

Misleading Design Implications of Adopting Embodied Interface in Everyday Objects

On the persistence and complementarities of design and technological change: a regional perspective

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