“…Previously, this behavior had only been observed in a limited range of compounds that either contained electron-acceptor groups in the para-position (e.g., nitro, nitrile, or carboxyl groups [ 25 ], as well as 4-pyridile derivatives [ 18 , 19 ]), or simultaneously possessed two electron-donating substituents in the opposite ortho- and meta-positions ( Scheme 1 ) [ 25 , 26 ]. These compounds were used as “polarity sensors” in fluorescent microscopy for labelling of the endoplasmic reticulum (ER) [ 18 , 22 , 25 ], mitochondria [ 19 ], and lipid droplets of live cells [ 27 ]. The presence of such pi-electron-withdrawing or pi-electron-donating groups should obviously change the nature of the frontier orbitals, thereby affecting fluorescence intensity.…”