The present study was performed on 175 random samples (about 250 g for each) of fresh meat and meat products viz: Sausage, beef burger, luncheon and Kofta (35 for each), were collected from different shops at Kaliobia Governorate, Egypt, for detection of E. coli and phenotypic characterization as well as virulence and antibiotic resistant genes in them. Bacteriological examination indicated the isolation of 11 (6.3%) isolates of E. coli from 175 samples as kofta, sausage samples (3= 8.6% for each) followed by fresh meat, beef burger samples (2=5.7% for each) and luncheon (1=2.9%). Accordingly, E. coli strains were serotyped as one O26:H11 from beef burger samples; four O55:H7 (one from each samples of fresh meat, luncheon, kofta and sausage); two O111:H4 (one from each samples fresh meat and kofta); one O119:H4 from sausage samples and three O125:H18 (one from each samples beef burger, kofta and sausage). The antibiotic sensitivity profile revealed that ,the isolated E. coli strains were highly resistant for methicillin and oxacillin followed by amoxicillin; ampicillin; oxytetracycline; streptomycin; erythromycin; Nalidixic acid. Meanwhile, they were highly sensitive to enrofloxacin and gentamycin followed by norfloxacin; cefotaxime and ciprofloxacin. PCR declared that eaeA; blaTEM; tetA(A) and aada1 genes were amplified in all four studied E. coli strains giving product of 248 bp; 516 bp; 576 bp and 484 bp, respectively. The study concluded that; antibiotic resistances E. coli is meat-borne pathogen of public health important.