Conceptual framework of influence mechanism of external social capital of university teachers on evolution of generative digital learning resources of educational technology of university teachers is constructed in this paper, which elaborates transmission mediation role of knowledge search and knowledge activity of education technology of university teachers, as well as positive moderating effect of interactive memory system and organizational citizenship behavior of university teachers. The professional teachers in 211 universities and 985 universities in eastern and central regions of China are taken as the subjects of questionnaire, and empirical analysis of influence mechanism is carried out by differential evolution algorithm and structural equation model based on Bootstrap self-extraction technique. Empirical analysis results show that external social capital of university teachers has a significantly positive effect on knowledge search and knowledge activity of education technology of university teachers. Knowledge search and knowledge activity of education technology significantly and positively promote evolution of generative digital learning resources of educational technology of university teachers. Interactive memory system and organizational citizenship behavior of university teachers significantly and positively moderate relationships among knowledge search, knowledge activity of education technology of university teachers and evolution of generative digital learning resources.
L. Qiang et al.
5328Keywords: evolution of generative digital learning resources of educational technology of university teachers, organizational citizenship behavior of university teachers, interactive memory system of university teachers, knowledge search and knowledge activity of educational technology of university teachers
State of the literature• Domestic and foreign scholars have made useful explorations on the contents of external social capital, knowledge activity, knowledge search, and evolution of generative digital learning resources in educational technology, and have achieved some results. Scholars take connotation, construction dimensions, evaluation indicators system, current status, existing problems, positive influence effects and function results with the help of qualitative methods of evolution of generative digital learning resources into account (Yu, Yang, & Cheng, 2009;Zhang & Wang, 2012;Yang & Yu, 2011;Yang, Cheng, & Yu, 2013;Li & Tu, 2007;Yang, 2015). Scholars focus on connotation, construction dimensions, evaluation indicators system, positive influence effects and function results, influence factors, relationships among other key variables of external social capital, knowledge search (Nahapiet & Ghoshal, 1998;Krause, Handfield, & Tyler, 2007;Zhang, 2010;Peng &Li, 2011;Peng, 2010;Laursen & Salter, 2006;Chen, Yu, & Fan, 2010; Adler & Seok, 2000;Xie, Chen, &Cheng, 2011;Xie, Zhao, &Cheng, 2011;Allen, 2000;Uzzi, 1997;Uzzi, 1996). Scholars focus on connotation, construction dimensions, evaluatio...