Digital humanities and creativity: intersections

Führ, Fabiane; Alvarez, Edgar Bisset

doi:10.47909/anis.978-9916-9760-0-5.95

Cited by 3 publications

(1 citation statement)

References 16 publications

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“…Such initiatives are a way of being safe from the sometimes-hidden interests of consumer relations, and even safe from oneself, thus avoiding, for example, giving up data for futilities. [22]; [23] In this sense, one must be minimally aware that the collection and use of personal data must be limited to the purposes that are established by law and can therefore be known (at least in theory) by the individual at the time of data collection, or the purposes to which the individual has given consent. The collection of data should in theory be consistent with the purpose of the identification system, so as to ensure that personal data are not obtained unnecessarily, thereby threatening the user's privacy.…”

Section: Final Considerationsmentioning

confidence: 99%

Web application for data collection in marketing strategies: an approach from the perspective of Digital Humanities

Cruz¹,

Alvarez²,

Vital³

2022

EAI Endorsed Scal Inf Syst

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INTRODUCTION: Web applications and information systems are predominantly constituted as platforms for acquiring data and services over the Internet. Such applications integrate a technological context filled with intelligent devices interactive amongst themselves, connected to the network, hardware, and software, and accessible to the most varied social segments. OBJECTIVES: This article aims to present a digital mechanism based on product marketing for the acquisition of personal data used by a company in the cosmetics industry; to characterize privacy and data protection in view of the regulatory acts prevailing in Brazil; as well as to discuss how such scenarios affect the consumer. METHODS: We performed a bibliographic survey with a qualitative approach to the information collected, and used a digital platform for commercial operation as object to analysis. RESULTS: We confirmed the use of a digital platform, accessible by different electronic devices, to spread commercial content reaching a considerable volume of users, which then propagated it. We verified an indirect relationship of supply of goods through the transfer of identification, communication and location data. We identified users being directed to the Terms of Promotion and User Privacy Policy, as well as different media resources aiding their understanding. CONCLUSION: The customer's vulnerability in consumer relations stands out, something increasingly frequent in digital environments, which enables a directly proportional flow of information between market and consumer. Finally, we observed that Digital Humanities constitute a broad field of research under an extensive methodological domain, due to its interdisciplinary character, for the digital study of cultural phenomena, and promote critical reflection on the effects that computational methods have on society.

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Section: Final Considerationsmentioning

confidence: 99%

Web application for data collection in marketing strategies: an approach from the perspective of Digital Humanities

Cruz¹,

Alvarez²,

Vital³

2022

EAI Endorsed Scal Inf Syst

View full text Add to dashboard Cite

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Scientific Divulgation Before the Post-truth and the Crisis of Credibility of Science in the Context of Digital Humanities

Chaves

Alvarez

2022

Lecture Notes of the Institute for Computer Sciences, Social Informatics and Telecommunications Engineering

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Quantifying Social Value Information Using Analytical Hierarchy Process Method

Choi

Jinsuk

Kim

et al. 2023

EAI Endorsed Scal Inf Syst

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This study aims to develop a methodology that can quantify social value at the practical level, considering that it is difficult to quantify the social value information of individual businesses despite the importance of social value both in practice and academia. As people’s living standards rise, the gap between rich and poor has widened, and this phenomenon is broadening the scope of the social welfare projects that central and local governments must carry out. In this context, quantifying the social value information that each project will have is extremely important. However, the reality is that the social value quantification work undertaken in academia has up until now been carried out on an abstract level, because the methodology has not been established. In addition, established social value quantification methodologies embody a problem: it is difficult for policymakers to utilize them, because they represent difficult processes that, in respect of each individual project, require large amounts of professional knowledge, data, time and money if they are to be carried out satisfactorily. Against this background, this study aims to present a single social value quantification methodology that policymakers can employ easily in all circumstances. If the social value quantification method presented in this study, the Analytical Hierarchy Process (AHP) method, is properly applied, then, since it is information and data -based methodology, it should prove meaningful as a practical alternative to existing methods.

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Digital humanities and creativity: intersections

Cited by 3 publications

References 16 publications

Web application for data collection in marketing strategies: an approach from the perspective of Digital Humanities

Web application for data collection in marketing strategies: an approach from the perspective of Digital Humanities

Scientific Divulgation Before the Post-truth and the Crisis of Credibility of Science in the Context of Digital Humanities

Quantifying Social Value Information Using Analytical Hierarchy Process Method

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