The statement of basic materials. A modern person is an active consumer of visual images, through which he/she forms his/her worldview and discourses. This leads to the search for new approaches to the presentation and assimilation of knowledge. As a result of involving visualisation in cognition, this or that problem situation was solved more productively. The formation of visual perception is directly influenced by the social environment, which determines the appropriate conditions of existence, influences the effect of cultural and linguistic traditions, and takes into account intellectual, emotional, and mental characteristics. The information boom caused by the development of technology and the availability of the internet is overloading humans with the sheer volume of information they must process.
The cognitive sphere is inseparable from technological progress and is subject to all the innovations of the age, both in the use of these innovations and in their creation. Therefore, we are moving to a new epistemological interpretation of science, education, and the learning process. Consequently, it is necessary to focus on the issues of the formation of digital humanities, mosaic, and iconicity in the presentation of visual information, analysing the perception and processing of visual information, formation of visual literacy, visual thinking, and visual culture.