2020 IEEE Conference on Virtual Reality and 3D User Interfaces (VR) 2020
DOI: 10.1109/vr46266.2020.1581102716289
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Directing versus Attracting Attention: Exploring the Effectiveness of Central and Peripheral Cues in Panoramic Videos

Abstract: Filmmakers of panoramic videos frequently struggle to guide attention to Regions of Interest (ROIs) due to consumers' freedom to explore. Some researchers hypothesize that peripheral cues attract reflexive/involuntary attention whereas cues within central vision engage and direct voluntary attention. This mixed-methods study evaluated the effectiveness of using central arrows and peripheral flickers to guide and focus attention in panoramic videos. Twentyfive adults wore a head-mounted display with an eye trac… Show more

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Cited by 5 publications
(4 citation statements)
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References 59 publications
(11 reference statements)
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“…For the case of attention, understanding and guiding users attention in VR has been a hot topic during the last years. Various works have explored the use of visual guiding mechanisms, such as central arrows and peripheral flicker to guide attention in panoramic videos [186]. The recent work of Wallgrun et al [231] compares different visual guiding mechanisms to guide attention in 360º environments [231].…”
Section: The Effects Of Multimodality In Users' Attentionmentioning
confidence: 99%
“…For the case of attention, understanding and guiding users attention in VR has been a hot topic during the last years. Various works have explored the use of visual guiding mechanisms, such as central arrows and peripheral flicker to guide attention in panoramic videos [186]. The recent work of Wallgrun et al [231] compares different visual guiding mechanisms to guide attention in 360º environments [231].…”
Section: The Effects Of Multimodality In Users' Attentionmentioning
confidence: 99%
“…In a study of Speicher (2019), by comparing smartphones and HMD, the effect of visual guidance of video on users' attention was investigated, and design guidelines for inducing user attention in 360-degree VR videos were defined [22]. Schmitz (2020) conducted a study on the effects of central cue (arrow) and peripheral cue (flicker) on user attention attraction in 360-degree VR videos using eye-tracking technology and determined that the central cue (arrow) has a positive effect on users' attention [23].…”
Section: Related Workmentioning
confidence: 99%
“…Through an analysis of related work, directing techniques that can attract users' attention in 360-degree VR videos were referred to [6,8,19,22,23]. Based on the analysis of related work, 35 360-degree VR music videos, which were uploaded to YouTube between 2015 and 2020, were analyzed by directing techniques that can attract the users' gaze in 360-degree VR videos.…”
Section: Analysis Of User's Attention Attracting Elements In 360-degr...mentioning
confidence: 99%
“…For the case of attention, understanding and guiding users attention in VR has been a hot topic during the last years. Various works have explored the use of visual guiding mechanisms, such as the study of the effectiveness of central arrows and peripheral flickers to guide attention in panoramic videos [164], or the comparison of different visual guiding mechanisms to guide attention in 360º environments [204]. Lin et al [96] proposed a picture-inpicture method that includes insets of regions of interest that are not in the current FoV, so users are aware of everything around them.…”
Section: The Effects Of Multimodality In Users' Attentionmentioning
confidence: 99%

Multimodality in VR: A survey

Martin,
Malpica,
Gutierrez
et al. 2021
Preprint